#Tweetsmart /

"OK. I've got my Twitter account ... now what can I do with it?" Sound familiar? #tweetsmart provides the answer with 25 creative projects to help your business, cause, or organization grow. But this isn't just another social media marketing book--it's the anti-marketing how...

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Detalles Bibliográficos
Clasificación:Libro Electrónico
Autor principal: McDougall, J. S.
Formato: Electrónico eBook
Idioma:Inglés
Publicado: Beijing ; Sebastopol, CA : O'Reilly, ©2012.
Temas:
Twitter.
Twitter
Internet marketing.
Social media.
Online social networks.
Social Media
Marketing sur Internet.
Médias sociaux.
Réseaux sociaux (Internet)
social media.
BUSINESS & ECONOMICS > E-Commerce > Internet Marketing.
BUSINESS & ECONOMICS > Mail Order.
BUSINESS & ECONOMICS > Marketing > Direct.
BUSINESS & ECONOMICS > Marketing > Multilevel.
BUSINESS & ECONOMICS > Marketing > Telemarketing.
Internet marketing
Online social networks
Social media
Acceso en línea:Texto completo (Requiere registro previo con correo institucional)
Tabla de Contenidos:
  • Table of Contents; Preface; Introduction; What This Book Is; What This Book Is Not; But What If Twitter Goes Away?; How to Use This Book; The QR Codes; Conventions Used in This Book; Using Code Examples; Safari® Books Online; How to Contact Us; Chapter 1. The Radio Contest; Advanced Strategies; Landing a Big Fish; Trivia Questions; Chapter 2. The Tweet & Eat; Advanced Strategies; Secret Phrases; Coupons; Chapter 3. Hashtag Games; Advanced Strategies; Polling for a Winner; Chapter 4. Twitter Market Research; 1. You Will Get an Answer
  • 2. Your Audience Will Invest Emotionally in You and Your ProductChapter 5. Twitter AdLibs; Advanced Strategies; Chapter 6. Twitter Haiku; Chapter 7. Photo Caption Contest; Advanced Strategies; Chapter 8. Treasure Hunt; Advanced Strategies; Hot and Cold; Prize Pirates; Chapter 9. Twitter BOGO-Buy One, Get One; Advanced Strategies; Other Items; Twitter Integration; Chapter 10. Discussion Groups; Chapter 11. Tweet Bombs; Advanced Strategies; Tweet Bomb Prizes; Chapter 12. Web Scavenger Hunt; Chapter 13. Random Retweet; Advanced Strategies; Nothing for Free; Third Time's a Charm
  • Chapter 14. A Picture is Worth 7.14 TweetsChapter 15. The Star in the Crowd; Chapter 16. Digital Hide & Seek; Chapter 17. Smile. You're on Camera.; Chapter 18. Half-Off Hangman; Chapter 19. Topic Quotes; Chapter 20. Twitter Trivia; Chapter 21. Twitter Telephone; Chapter 22. Where In The World Is ...?; Chapter 23. I Feel So Close To You Right Now; Chapter 24. I've Got The Golden Ticket!; Chapter 25. Real-World Scavenger Hunt

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