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Privacy and Big Data.

Much of what constitutes Big Data is information about us. Through our online activities, we leave an easy-to-follow trail of digital footprints that reveal who we are, what we buy, where we go, and much more. This eye-opening book explores the raging privacy debate over the use of personal data, wi...

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Detalles Bibliográficos
Clasificación:Libro Electrónico
Autor principal: Craig, Terence
Otros Autores: Ludloff, Mary
Formato: Electrónico eBook
Idioma:Inglés
Publicado: Sebastopol : O'Reilly Media, 2011.
Temas:
Acceso en línea:Texto completo (Requiere registro previo con correo institucional)
Descripción
Sumario:Much of what constitutes Big Data is information about us. Through our online activities, we leave an easy-to-follow trail of digital footprints that reveal who we are, what we buy, where we go, and much more. This eye-opening book explores the raging privacy debate over the use of personal data, with one undeniable conclusion: once data's been collected, we have absolutely no control over who uses it or how it is used. Personal data is the hottest commodity on the market today--truly more valuable than gold. We are the asset that every company, industry, non-profit, and government wants. Privac.
Descripción Física:1 online resource (94 pages)
Bibliografía:Includes bibliographical references.
ISBN:9781449317478
1449317472
9781449316709
1449316700
1449305008
9781449305000
9781449314842
1449314848