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Twitter and the Micro-Messaging Revolution : Communication, Connections, and Immediacy--140 Characters at a Time.
Twitter and other micro-messaging services are catching fire as people realize these lightweight applications can be powerful tools to communicate, connect, and learn. With its potent mix of simplicity, utility, mobility, and sheer human appeal, micro-messaging is poised to become a major communicat...
| Clasificación: | Libro Electrónico |
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| Autor principal: | |
| Otros Autores: | , , , , |
| Formato: | Electrónico eBook |
| Idioma: | Inglés |
| Publicado: |
Sebastopol :
O'Reilly Media, Inc.,
2008.
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| Colección: | O'Reilly radar report.
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| Temas: | |
| Acceso en línea: | Texto completo (Requiere registro previo con correo institucional) |
Tabla de Contenidos:
- Foreword; Preface; Introduction: What is Twitter?; The Power of Ambient Awareness; The Attention Economy; A New Kind of Communication; The State of Micro-Messaging; A Micro-History of the Medium; Micro-Messaging Today; Micro-Messaging at Work; Micro-Messaging for External Communications; Gathering Market Information; Micro-Messaging for Internal Communications; Make Micro-Messaging a Major Success; Best Practices for Micro-Messaging in Business; Challenges in Micro-Messaging for Business; The Future of Micro-Messaging; Conclusions; Acknowledgments; Contributors.