Greener products : the making and marketing of sustainable brands /

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As the global demand for natural and organic products continues to grow, making and marketing greener products is becoming an imperative. The old stereotype of green products' sub-par performance has been shattered as large multinational corporations prove that you can develop and win in the ma...

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Detalles Bibliográficos
Clasificación:Libro Electrónico
Autor principal: Iannuzzi, Al
Formato: Electrónico eBook
Idioma:Inglés
Publicado: Boca Raton : CRC Press, ©2012.
Temas:
Green marketing.
Green products.
Marketing vert.
Produits écologiques.
BUSINESS & ECONOMICS > Green Business.
Green marketing
Green products
Acceso en línea:Texto completo (Requiere registro previo con correo institucional)
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Greener products : the making and marketing of sustainable brands /
por Iannuzzi, Al
Publicado 2018
Texto completo (Requiere registro previo con correo institucional)
Electrónico eBook
Search Result 2
Greener products : the making and marketing of sustainable brands /
por Iannuzzi, Al
Publicado 2012
Texto completo
Texto completo
Electrónico eBook
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