Brand against the machine : how to build your brand, cut through the marketing noise, and stand out from the competition /
Ditch traditional corporate branding to create a powerful, recognizable brand Brand Against the Machine offers proven and actionable steps for companies and entrepreneurs to increase their brand visibility and credibility, and to create an indispensable brand that consumers can relate to, thus becom...
Clasificación: | Libro Electrónico |
---|---|
Autor principal: | Morgan, John, 1961- |
Formato: | Electrónico eBook |
Idioma: | Inglés |
Publicado: |
Hoboken, N.J. :
John Wiley & Sons,
©2012.
|
Temas: | |
Acceso en línea: | Texto completo (Requiere registro previo con correo institucional) |
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