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Conversion optimization : double digit revenue growth for your online business /
"When it comes to conversion optimization, many questions come to mind: How should you design a particular page on your website? Which visitor flow should you consider? What copy or content should you develop to generate the most revenue from your website? Ultimately, the biggest impact on you...
| Clasificación: | Libro Electrónico |
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| Autor principal: | |
| Formato: | Electrónico Video |
| Idioma: | Inglés |
| Publicado: |
[Place of publication not identified] :
O'Reilly,
2011.
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| Temas: | |
| Acceso en línea: | Texto completo (Requiere registro previo con correo institucional) |
| Sumario: | "When it comes to conversion optimization, many questions come to mind: How should you design a particular page on your website? Which visitor flow should you consider? What copy or content should you develop to generate the most revenue from your website? Ultimately, the biggest impact on you bottom line relies heavily on choosing the right website design, visitor flow and copy. But what process should you follow and where should you start? While designing websites involves a great deal of art, pairing that with a scientific approach guarantees to deliver a higher ROI."--Resource description page. |
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| Notas: | Title and publication information from title screen (viewed Nov. 29, 2011). |
| Descripción Física: | 1 online resource (1 streaming video file (56 min., 10 sec.)) |