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|a 100 things every designer needs to know about people /
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|a One hundred things every designer needs to know about people
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|a Berkeley, CA :
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|a Includes bibliographical references (pages 225-234) and index.
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|a Provides information and examples to help designers create products, applications, Web sites, and print materials that match the way people think and feel.
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|a How people see -- How people read -- How people remember -- How people think -- How people focus their attention -- What motivates people -- People are social animals -- How people feel -- People make mistakes -- How people decide.
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|a Weinschenk, Susan.
|t 100 things every designer needs to know about people.
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