Search engine optimization : an hour a day /

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"The third edition of the bestselling guide to do-it-yourself SEO Getting seen on the first page of search engine result pages is crucial for businesses and online marketers. Search engine optimization helps improve Web site rankings, and it is often complex and confusing. This task-based, hand...

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Detalles Bibliográficos
Clasificación:Libro Electrónico
Autores principales: Grappone, Jennifer, Couzin, Gradiva (Autor)
Formato: Electrónico eBook
Idioma:Inglés
Publicado: Indianapolis, Ind. : Wiley Pub., ©2011.
Edición:3rd ed.
Colección:Serious skills.
Temas:
Computer network resources > Handbooks, manuals, etc.
Internet searching > Handbooks, manuals, etc.
Web search engines > Handbooks, manuals, etc.
Information électronique > Guides, manuels, etc.
Recherche sur Internet > Guides, manuels, etc.
Moteurs de recherche sur Internet > Guides, manuels, etc.
COMPUTERS / Web / General.
Computer network resources.
Internet searching.
Web search engines.
Handbooks and manuals.
Acceso en línea:Texto completo (Requiere registro previo con correo institucional)
Descripción
Sumario:"The third edition of the bestselling guide to do-it-yourself SEO Getting seen on the first page of search engine result pages is crucial for businesses and online marketers. Search engine optimization helps improve Web site rankings, and it is often complex and confusing. This task-based, hands-on guide covers the concepts and trends and then lays out a day-by-day strategy for developing, managing, and measuring a successful SEO plan. With tools you can download and case histories to illustrate key points, it's the perfect solution for busy marketers, business owners, and others whose jobs include improving Web site traffic. A successful SEO plan is vital to any business with an online presence This book provides strategies for setting goals and gaining corporate support, developing and implementing a plan, and monitoring trends and results Offers hints, tips, and techniques for everyone from one-person shops to Fortune 500 companies Companion Web site includes downloadable tracking spreadsheets, keyword list templates, templates for checking rank and site indexes, and a calendar with daily SEO tasks that you can import into your own calendar system Fully updated and expanded, Search Engine Optimization: An Hour a Day, Third Edition will help you raise your visibility on the Web."--
Descripción Física:1 online resource.
ISBN:9781118025482
1118025482
9781118025499
1118025490
9781118025505
1118025504
9780470902592
0470902590
9786613026842
6613026840

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