The encyclopedia of business letters, faxes, and e-mail : features hundreds of model letters, faxes, and e-mail to give your business writing the attention it deserves.

From the Publisher: Business writing has been transformed in our era from long, leisurely letters to fast faxes, instant e-mails, crisp memos, and concise letters. Your reader doesn't have time to waste. And neither do you. That's where The Encyclopedia of Business Letters, Faxes, and E-ma...

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Detalles Bibliográficos
Clasificación:Libro Electrónico
Autor principal: Bly, Robert W.
Otros Autores: Kelly, Regina Anne
Formato: Electrónico eBook
Idioma:Inglés
Publicado: Franklin Lakes, NJ : Career Press, ©2009.
Edición:Rev. ed. /
Colección:Safari Books Online.
Temas:
Commercial correspondence > Handbooks, manuals, etc.
Memorandums > Handbooks, manuals, etc.
Electronic mail messages > Handbooks, manuals, etc.
Facsimile transmission > Handbooks, manuals, etc.
Notes de service > Guides, manuels, etc.
Courrier électronique > Guides, manuels, etc.
Télécopie > Guides, manuels, etc.
BUSINESS & ECONOMICS > Business Communication > General.
Commercial correspondence
Electronic mail messages
Facsimile transmission
Memorandums
Business Communication.
Commerce.
Business & Economics.
Handbooks and manuals
Acceso en línea:Texto completo (Requiere registro previo con correo institucional)
Tabla de Contenidos:
  • Introduction: Business Writing Basics In The Age Of Electronic Communications
  • 12 general tips for better business writing
  • How to determine the best medium for your message
  • 1: Special Rules, Tips, And Guidelines For Writing Business E-mails
  • Three basic rules of business e-mail etiquette
  • Tips for avoiding common e-mail blunders
  • Guidelines for crating the most effective business e-mails
  • 2: How To Format Your Business Letter, Fax, Or E-mail
  • Letters
  • Faxes
  • E-mails
  • 3: Job-Hunting And Employment-Related Correspondence
  • Correspondence to gain employment
  • Correspondence to hire employees
  • Other employment correspondence
  • 4: Corresponding With Colleagues
  • Business greetings
  • Requests
  • Thank-you correspondence
  • Congratulations
  • Declining requests and invitations
  • Expressions of personal concern
  • 5: Corresponding With Vendors
  • Hiring vendors
  • Placing and receiving orders
  • Day-to-day contact
  • Problem situations
  • Thank-you correspondence
  • 6: Corresponding With Employees and Employers
  • Day-to-day communications with employees
  • Communications with your employer
  • Sharing good news
  • Announcing bad news
  • 7: Communications To Get, Keep, And Satisfy Customers
  • Getting business
  • Daily business transactions
  • Taking care of customers
  • Being courteous
  • Dealing with problems
  • Sample virus protection policy
  • 8: Business And Consumer Complaints And Requests
  • Business requests
  • Business complaints
  • Responses to customer complaints
  • Consumer requests
  • Consumer complaints
  • Thank-you correspondence for resolved complaints
  • 9: Credit And Collection Correspondence
  • Correspondence regarding credit
  • Collection notices
  • Collection courtesy
  • Collection tips
  • 10: Sales Communications
  • Writing formula that sells
  • Sales series
  • Tips for writing successful inquiry fulfillment letters
  • Word on bounce-back cards
  • Follow-ups
  • Quotations and estimates
  • Agreements
  • Correspondence about add-on support
  • Order confirmations and "zap" correspondence
  • 11: Direct Marketing Communications
  • E-mail marketing: making it work for you
  • Direct mail sales correspondence
  • Lead-generating correspondence
  • Instructions for direct marketing design
  • Index
  • About the authors.

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