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Brilliant business plan : what to know and do to make the perfect plan /

A brilliant business needs a brilliant business plan and this is the book to help you write one. It will take you step by step through the process to help you build a business plan quickly and easily and then use it to build your business. This book introduces the basic concepts of business plannin...

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Detalles Bibliográficos
Clasificación:Libro Electrónico
Autor principal: Williams, Kevan
Formato: Electrónico eBook
Idioma:Inglés
Publicado: Harlow, England ; New York : Prentice Hall, Pearson, 2011.
Temas:
Acceso en línea:Texto completo (Requiere registro previo con correo institucional)
Tabla de Contenidos:
  • An introduction to writing your business plan
  • Getting started
  • Competition : show how you'll beat them
  • Harnesing the power of marketing
  • Making money : the most popular part of the plan!
  • Funding your business
  • The people side of your plan
  • Protecting your ideas
  • How to reduce your plan to two pages : the executive summary
  • Presenting your business plan
  • Your business plan in action.