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The truth about best branding practices : collection.
150 powerful bite-size techniques for creating high-value brands - and keeping them strong! Three full books of bite-size, actionable guidance on branding and marketing! Discover how to build great brands, and keep them great... ensure branding consistency everywhere from your packaging to your sale...
| Clasificación: | Libro Electrónico |
|---|---|
| Formato: | Electrónico eBook |
| Idioma: | Inglés |
| Publicado: |
[Upper Saddle River, N.J.] :
[FTPress Delivers],
[©2011]
|
| Colección: | Truth about (FT Press)
|
| Temas: | |
| Acceso en línea: | Texto completo (Requiere registro previo con correo institucional) |
Tabla de Contenidos:
- Truth about creating brands people love / Brian D. Till and Donna Heckler
- Truth about what customers want / Michael R. Solomon
- Truth about thriving in change / William S. Kane
- Truth about negotiations / Leigh Thompson.