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Marketing by the numbers : how to measure and improve the ROI of any campaign /
Marketing by the Numbers gives you the tools and guidance you need to navigate your way through a new realm of web ads, online promotional efforts, downloadable coupons, the latest in social networking conversation and "impressions," and GPS-enabled buying. Packed with practical techniques...
| Clasificación: | Libro Electrónico |
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| Formato: | Electrónico eBook |
| Idioma: | Inglés |
| Publicado: |
New York :
AMACOM-American Management Association,
©2011.
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| Acceso en línea: | Texto completo (Requiere registro previo con correo institucional) |