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Design to compete /
"This Element is an excerpt from Predictable Magic: Unleash the Power of Design Strategy to Transform Your Business (ISBN: 9780137023486) by Deepa Prahalad and Ravi Sawhney. Today, firms in all industries find themselves competing on design. The concept of design has broadened beyond the purely...
| Clasificación: | Libro Electrónico |
|---|---|
| Autor principal: | |
| Otros Autores: | |
| Formato: | Electrónico eBook |
| Idioma: | Inglés |
| Publicado: |
Upper Saddle River, N.J. :
FTPress Delivers,
©2011.
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| Colección: | FT Press Delivers elements.
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| Temas: | |
| Acceso en línea: | Texto completo (Requiere registro previo con correo institucional) |
MARC
| LEADER | 00000cam a2200000Ia 4500 | ||
|---|---|---|---|
| 001 | OR_ocn699852683 | ||
| 003 | OCoLC | ||
| 005 | 20231017213018.0 | ||
| 006 | m o d | ||
| 007 | cr unu|||||||| | ||
| 008 | 110201s2011 nju ob 000 0 eng d | ||
| 040 | |a UMI |b eng |e pn |c UMI |d OCLCQ |d OCLCF |d OCLCQ |d N$T |d OCLCO |d OCLCQ |d OCLCO | ||
| 020 | |a 9780132480666 |q (electronic bk.) | ||
| 020 | |a 0132480662 |q (electronic bk.) | ||
| 020 | |z 9780132480659 | ||
| 020 | |z 0132480654 | ||
| 020 | |z 9780132478717 | ||
| 035 | |a (OCoLC)699852683 | ||
| 037 | |a CL0500000080 |b Safari Books Online | ||
| 050 | 4 | |a TS171 |b .P734 2011 | |
| 072 | 7 | |a ART |x 013000 |2 bisacsh | |
| 072 | 7 | |a CRA |x 047000 |2 bisacsh | |
| 082 | 0 | 4 | |a 745.2 |2 23 |
| 049 | |a UAMI | ||
| 100 | 1 | |a Prahalad, Deepa, |d 1972- | |
| 245 | 1 | 0 | |a Design to compete / |c Deepa Prahalad and Ravi Sawhney. |
| 260 | |a Upper Saddle River, N.J. : |b FTPress Delivers, |c ©2011. | ||
| 300 | |a 1 online resource ([7] pages). | ||
| 336 | |a text |b txt |2 rdacontent | ||
| 337 | |a computer |b c |2 rdamedia | ||
| 338 | |a online resource |b cr |2 rdacarrier | ||
| 490 | 1 | |a FT Press Delivers elements | |
| 520 | |a "This Element is an excerpt from Predictable Magic: Unleash the Power of Design Strategy to Transform Your Business (ISBN: 9780137023486) by Deepa Prahalad and Ravi Sawhney. Today, firms in all industries find themselves competing on design. The concept of design has broadened beyond the purely aesthetic and now includes every aspect of the consumer's brand interaction and experience. Companies that succeed know how to carefully integrate corporate strategy with design to forge deep, emotional connections-the magic that can transform a product from a utilitarian object into a rewarding and empowering experience."--Resource description page. | ||
| 504 | |a Includes bibliographical references. | ||
| 588 | 0 | |a Resource description page (viewed Jan. 6, 2011). | |
| 590 | |a O'Reilly |b O'Reilly Online Learning: Academic/Public Library Edition | ||
| 650 | 0 | |a Product design. | |
| 650 | 0 | |a Branding (Marketing) | |
| 650 | 0 | |a Technological innovations. | |
| 650 | 6 | |a Conception de produit. | |
| 650 | 6 | |a Stratégie de marque. | |
| 650 | 6 | |a Innovations. | |
| 650 | 7 | |a branding. |2 aat | |
| 650 | 7 | |a ART / Folk & Outsider Art. |2 bisacsh | |
| 650 | 7 | |a CRAFTS & HOBBIES / Folkcrafts. |2 bisacsh | |
| 650 | 7 | |a Branding (Marketing) |2 fast | |
| 650 | 7 | |a Product design |2 fast | |
| 650 | 7 | |a Technological innovations |2 fast | |
| 700 | 1 | |a Sawhney, Ravi, |d 1956- | |
| 700 | 1 | |a Prahalad, Deepa, |d 1972- |t Predictable magic. | |
| 700 | 1 | |a Sawhney, Ravi, |d 1956- |t Predictable magic. | |
| 830 | 0 | |a FT Press Delivers elements. | |
| 856 | 4 | 0 | |u https://learning.oreilly.com/library/view/~/9780132480659/?ar |z Texto completo (Requiere registro previo con correo institucional) |
| 938 | |a EBSCOhost |b EBSC |n 1597400 | ||
| 994 | |a 92 |b IZTAP | ||