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Let their mouseclicks do the walking : how consumers use the internet to shop /
This Element is an excerpt from The Truth About What Customers Want (9780137142262) by Michael R. Solomon. Available in print and digital formats. Meet the "cybermediaries": how consumers find and choose products on the Internet. With the tremendous number of Web sites available and the hu...
| Clasificación: | Libro Electrónico |
|---|---|
| Autor principal: | |
| Formato: | Electrónico eBook |
| Idioma: | Inglés |
| Publicado: |
Upper Saddle River, N.J. :
FTPress Delivers,
2011.
|
| Colección: | FT Press Delivers elements.
|
| Temas: | |
| Acceso en línea: | Texto completo (Requiere registro previo con correo institucional) |
MARC
| LEADER | 00000cam a2200000Ia 4500 | ||
|---|---|---|---|
| 001 | OR_ocn699810072 | ||
| 003 | OCoLC | ||
| 005 | 20231017213018.0 | ||
| 006 | m o d | ||
| 007 | cr unu|||||||| | ||
| 008 | 110201s2011 nju o 000 0 eng d | ||
| 040 | |a UMI |b eng |e pn |c UMI |d OCLCQ |d OCLCA |d OCLCF |d OCLCA |d OCLCQ |d N$T |d CZL |d OCLCO |d OCLCQ |d OCLCO | ||
| 020 | |a 9780132609753 |q (electronic bk.) | ||
| 020 | |a 0132609754 |q (electronic bk.) | ||
| 020 | |z 9780132609746 | ||
| 020 | |z 0132609746 | ||
| 020 | |z 9780132599313 | ||
| 035 | |a (OCoLC)699810072 | ||
| 037 | |a CL0500000082 |b Safari Books Online | ||
| 050 | 4 | |a HF5415.32 |b .S65 2011 | |
| 072 | 7 | |a BUS |x 082000 |2 bisacsh | |
| 072 | 7 | |a BUS |x 041000 |2 bisacsh | |
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| 072 | 7 | |a BUS |x 085000 |2 bisacsh | |
| 082 | 0 | 4 | |a 658.8342 |2 23 |
| 049 | |a UAMI | ||
| 100 | 1 | |a Solomon, Michael R. | |
| 245 | 1 | 0 | |a Let their mouseclicks do the walking : |b how consumers use the internet to shop / |c Michael Solomon. |
| 260 | |a Upper Saddle River, N.J. : |b FTPress Delivers, |c 2011. | ||
| 300 | |a 1 online resource ([4] pages). | ||
| 336 | |a text |b txt |2 rdacontent | ||
| 337 | |a computer |b c |2 rdamedia | ||
| 338 | |a online resource |b cr |2 rdacarrier | ||
| 490 | 1 | |a FT Press Delivers elements | |
| 520 | |a This Element is an excerpt from The Truth About What Customers Want (9780137142262) by Michael R. Solomon. Available in print and digital formats. Meet the "cybermediaries": how consumers find and choose products on the Internet. With the tremendous number of Web sites available and the huge number of people surfing the Web each day, how can people organize information and decide where to click? A cybermediary often is the answer: an intermediary that filters and organizes online information so customers can identify and evaluate alternatives more efficiently.... | ||
| 590 | |a O'Reilly |b O'Reilly Online Learning: Academic/Public Library Edition | ||
| 650 | 0 | |a Consumer behavior. | |
| 650 | 0 | |a Consumers |x Attitudes. | |
| 650 | 6 | |a Consommateurs |x Comportement. | |
| 650 | 6 | |a Consommateurs |x Attitudes. | |
| 650 | 7 | |a BUSINESS & ECONOMICS / Industrial Management. |2 bisacsh | |
| 650 | 7 | |a BUSINESS & ECONOMICS / Management. |2 bisacsh | |
| 650 | 7 | |a BUSINESS & ECONOMICS / Management Science. |2 bisacsh | |
| 650 | 7 | |a BUSINESS & ECONOMICS / Organizational Behavior. |2 bisacsh | |
| 650 | 7 | |a Consumer behavior |2 fast | |
| 650 | 7 | |a Consumers |x Attitudes |2 fast | |
| 700 | 1 | |a Solomon, Michael R. |t Truth about what customers want. | |
| 830 | 0 | |a FT Press Delivers elements. | |
| 856 | 4 | 0 | |u https://learning.oreilly.com/library/view/~/9780132609746/?ar |z Texto completo (Requiere registro previo con correo institucional) |
| 938 | |a EBSCOhost |b EBSC |n 1597493 | ||
| 994 | |a 92 |b IZTAP | ||