Cargando…

Creating Breakthrough Products : Innovation from Product Planning to Program Approval.

Annotation

Detalles Bibliográficos
Clasificación:Libro Electrónico
Autores principales: Cagan, Jonathan (Autor), Vogel, Craig M. (Autor)
Formato: Electrónico eBook
Idioma:Inglés
Publicado: Upper Saddle River : Old Tappan : FT Press Pearson Education [distributor] Oct. 2001
Temas:
Acceso en línea:Texto completo (Requiere registro previo con correo institucional)

MARC

LEADER 00000cam a2200000Mi 4500
001 OR_ocn697632345
003 OCoLC
005 20231017213018.0
006 m o d
007 cr |n|||||||||
008 010813e20011022njua o 000 0 eng d
010 |a  2001052319 
040 |a BIP US  |b eng  |e pn  |c S4S  |d OCLCQ  |d CNNAI  |d OCLCO  |d OCLCF  |d OCLCQ  |d VT2  |d OCLCO  |d OCLCQ  |d OCLCO 
019 |a 1202544120  |a 1240513454 
020 |a 9780139696947 
020 |a 0139696946  |q (Trade Cloth) 
024 1 |a 076092013679 
024 3 |a 9780139696947 
035 |a (OCoLC)697632345  |z (OCoLC)1202544120  |z (OCoLC)1240513454 
037 |b 01515599 
050 4 |a HF5415.153.C34 2002 
082 0 4 |a 658.5/75  |2 21 
049 |a UAMI 
100 1 |a Cagan, Jonathan,  |e author. 
245 1 0 |a Creating Breakthrough Products :  |b Innovation from Product Planning to Program Approval. 
260 |a Upper Saddle River :  |b FT Press  |c Oct. 2001  |a Old Tappan :  |b Pearson Education [distributor] 
300 |a 1 online resource 
336 |a text  |b txt  |2 rdacontent 
337 |a computer  |b c  |2 rdamedia 
338 |a online resource  |b cr  |2 rdacarrier 
521 |a Trade  |b FT Press. 
520 8 |a Annotation  |b <p style="MARGIN: 0px"><i>Creating Breakthrough Products</i>identifies key factors associated with successful innovation, and presents an insightful and comprehensive approach to building products and services that redefine markets -- or create new ones. Learn to identify Product Opportunity Gaps that can lead to enormous success; control and navigate the "Fuzzy Front End" of the product development process; and leverage contributions from diverse product teams -- while staying relentlessly focused on your customer's values and lifestyles.</p> 
590 |a O'Reilly  |b O'Reilly Online Learning: Academic/Public Library Edition 
650 0 |a New products. 
650 0 |a Production planning. 
650 0 |a Product management. 
650 0 |a Marketing research. 
650 6 |a Production  |x Planification. 
650 6 |a Produits commerciaux  |x Gestion. 
650 6 |a Marketing  |x Recherche. 
650 7 |a Marketing research  |2 fast 
650 7 |a New products  |2 fast 
650 7 |a Product management  |2 fast 
650 7 |a Production planning  |2 fast 
700 1 |a Vogel, Craig M.,  |e author. 
776 0 8 |i Print version:  |a Cagan, Jonathan.  |t Creating Breakthrough Products.  |d Upper Saddle River : FT Press Oct. 2001 Old Tappan : Pearson Education [distributor]  |w (DLC) 2001052319 
856 4 0 |u https://learning.oreilly.com/library/view/~/0139696946/?ar  |z Texto completo (Requiere registro previo con correo institucional) 
994 |a 92  |b IZTAP