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Writing winning business proposals /

"The third edition of Writing Winning Business Proposals is thoroughly updated, with new examples and scenarios, the latest information on fees and collaboration, useful worksheets, and more - all arranged in a new, user-friendly package."--Back cover.

Detalles Bibliográficos
Clasificación:Libro Electrónico
Autor principal: Freed, Richard C., 1946-
Otros Autores: Romano, Joseph D., Freed, Shervin
Formato: Electrónico eBook
Idioma:Inglés
Publicado: New York : McGraw-Hill, ©2011.
Edición:3rd ed.
Temas:
Acceso en línea:Texto completo (Requiere registro previo con correo institucional)

MARC

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100 1 |a Freed, Richard C.,  |d 1946- 
245 1 0 |a Writing winning business proposals /  |c Richard C. Freed, Joseph D. Romano, Shervin Freed. 
250 |a 3rd ed. 
260 |a New York :  |b McGraw-Hill,  |c ©2011. 
300 |a 1 online resource (viii, 311 pages) :  |b illustrations 
336 |a text  |b txt  |2 rdacontent 
337 |a computer  |b c  |2 rdamedia 
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347 |a text file 
505 0 |a Understanding generic structure logic -- Understanding the baseline logic -- Aligning the baseline logic -- Using a measurable-results orientation -- Using logic trees to construct your methodology -- Analyzing the buyers -- Identifying, selecting, and developing themes : determining what to weave in your web of persuasion -- Green team reviews: collaborating to improve your odds of winning -- Writing the situation and objectives slots -- Writing the methods slot -- Writing the qualifications slot -- Writing the benefits section -- Writing the fees slot -- Summary : the proposal development process. 
504 |a Includes bibliographical references and index. 
588 0 |a Print version record. 
520 |a "The third edition of Writing Winning Business Proposals is thoroughly updated, with new examples and scenarios, the latest information on fees and collaboration, useful worksheets, and more - all arranged in a new, user-friendly package."--Back cover. 
546 |a English. 
590 |a O'Reilly  |b O'Reilly Online Learning: Academic/Public Library Edition 
650 0 |a Proposal writing in business. 
650 0 |a Business report writing. 
650 0 |a Business writing. 
650 6 |a Affaires  |x Rédaction de projets. 
650 6 |a Style commercial. 
650 7 |a BUSINESS & ECONOMICS  |x Business Writing.  |2 bisacsh 
650 7 |a Business writing.  |2 fast  |0 (OCoLC)fst00842936 
650 7 |a Business report writing.  |2 fast  |0 (OCoLC)fst00842879 
650 7 |a Proposal writing in business.  |2 fast  |0 (OCoLC)fst01079254 
700 1 |a Romano, Joseph D. 
700 1 |a Freed, Shervin. 
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