Mobile marketing for dummies /

"Mobile Marketing For Dummies provides a clear and easy path for creating, launching, and making the most of a mobile marketing program. Designed for marketing professionals and other business people who may have little experience with the medium, it explains mobile marketing and how to convert...

Descripción completa

Detalles Bibliográficos
Clasificación:Libro Electrónico
Autor principal: Becker, Michael
Otros Autores: Arnold, John, 1972-
Formato: Electrónico eBook
Idioma:Inglés
Publicado: Hoboken, NJ : Wiley, ©2010.
Colección:--For dummies.
Temas:
Internet marketing.
Mobile computing.
Mobile commerce.
Marketing sur Internet.
Informatique mobile.
Commerce mobile.
BUSINESS & ECONOMICS > Marketing > Telemarketing.
BUSINESS & ECONOMICS > Marketing > Multilevel.
BUSINESS & ECONOMICS > Mail Order.
BUSINESS & ECONOMICS > Marketing > Direct.
BUSINESS & ECONOMICS > E-Commerce > Internet Marketing.
Internet marketing
Mobile commerce
Mobile computing
Acceso en línea:Texto completo (Requiere registro previo con correo institucional)
Tabla de Contenidos:
  • Getting up to speed on mobile marketing
  • Executing direct mobile marketing campaigns
  • Mobile media, publishing, and advertising
  • Mobile commerce and analytics
  • The part of tens.

Ejemplares similares