Layered retail merchandizing : strategies to capture all customer behaviors /
"This Element is an excerpt from Inside the Mind of the Shopper: The Science of Retailing (ISBN: 9780137126859) by Herb Sorensen. Half of all supermarket shopping trips result in the purchase of five or fewer items. 1,000 items contribute half the dollar sales. And three basic segments of custo...
Clasificación: | Libro Electrónico |
---|---|
Autor principal: | Sorensen, Herb, 1944- |
Formato: | Electrónico eBook |
Idioma: | Inglés |
Publicado: |
Upper Saddle River, N.J. :
FTPress Deliver,
©2010.
|
Temas: | |
Acceso en línea: | Texto completo (Requiere registro previo con correo institucional) |
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