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The handbook of global user research /

Usability research is a global phenomenon. The world might be growing smaller, but that hasn't prepared usability practitioners for working globally. Aspects of the testing process differ from culture to culture. What may have worked in Nigeria may not be accepted in Russia, may be done differe...

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Detalles Bibliográficos
Clasificación:Libro Electrónico
Otros Autores: Schumacher, Robert M.
Formato: Electrónico eBook
Idioma:Inglés
Publicado: Burlington, MA : Morgan Kaufmann, ©2010.
Temas:
Acceso en línea:Texto completo (Requiere registro previo con correo institucional)
Descripción
Sumario:Usability research is a global phenomenon. The world might be growing smaller, but that hasn't prepared usability practitioners for working globally. Aspects of the testing process differ from culture to culture. What may have worked in Nigeria may not be accepted in Russia, may be done differently in Brazil, may partly work in China, and may completely fail in Kuwait. Researchers have to know how to deal with differences in:*Language *Culture *Design sense *Testing philosophies *Skill sets These can be formidable issues. What often goes less noticed, bu.
Descripción Física:1 online resource (xxxvi, 294 pages) : illustrations
Bibliografía:Includes bibliographical references and index.
ISBN:9780080889726
0080889727
1784023744
9781784023744
1282711253
9781282711259
9786612711251
6612711256