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Powerful Proposals How to Give Your Business the Winning Edge

"Powerful Proposals" gives businesses proven strategies for creating customer-centered documents that outshine the competition every time. "Powerful Proposals" goes beyond "This is what we do" documents and takes the reader step by step through designing sales-focused,...

Descripción completa

Detalles Bibliográficos
Clasificación:Libro Electrónico
Autores principales: Pugh, David G. (David George), 1944- (Autor), Bacon, Terry R. (Autor)
Formato: Electrónico eBook
Idioma:Inglés
Publicado: New York : Amacom Jan. 2005
Temas:
Acceso en línea:Texto completo (Requiere registro previo con correo institucional)
Descripción
Sumario:"Powerful Proposals" gives businesses proven strategies for creating customer-centered documents that outshine the competition every time. "Powerful Proposals" goes beyond "This is what we do" documents and takes the reader step by step through designing sales-focused, individual proposals that highlight the firm's tangible benefits to the client. this book contains invaluable information on creating effective executive summaries, writing themes, and generating the text, plus how to maximise graphics, callouts, and other visual elements.
Descripción Física:256 p. ill 09.250x06.130 in.
Público:Trade
ISBN:9780814472323
081447232X (Trade Cloth)
1281126845
9781281126849
9780814428498
0814428495
081447232X
Acceso:Access is restricted to subscribing institutions.