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Business analytics for managers : taking business intelligence beyond reporting /
"Many companies are unsure exactly what business analytics is and how it can be used to improve their performance. Much of the material currently in the marketplace is technical in nature. This book's focus is not on the technical aspects of business analytics but takes a business holistic...
| Clasificación: | Libro Electrónico |
|---|---|
| Autor principal: | |
| Otros Autores: | |
| Formato: | Electrónico eBook |
| Idioma: | Inglés |
| Publicado: |
Hoboken, N.J. :
Wiley,
©2010.
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| Colección: | Wiley and SAS business series.
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| Temas: | |
| Acceso en línea: | Texto completo (Requiere registro previo con correo institucional) |
Tabla de Contenidos:
- The business analytics model
- Business analytics at the strategic level
- Development and deployment of information at the functional level
- Business analytics at the analytical level
- Business analytics at the data warehouse level
- The company's collection of source data
- Structuring of a business intelligence competency center
- Assessment and prioritization of BA projects
- Business analytics in the future.