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The radio station : broadcast, satellite & internet /

"This book is bible for beginning radio professionals: the complete, definitive guide to the internal workings of radio stations and the radio industry. Not only will you begin understand how each job at a radio station is best performed, you will learn how it meshes with those of the rest of t...

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Detalles Bibliográficos
Clasificación:Libro Electrónico
Autor principal: Keith, Michael C., 1945-
Formato: Electrónico eBook
Idioma:Inglés
Publicado: Burlington, Mass. ; Oxford : Focal Press, ©2010.
Edición:8th ed.
Temas:
Acceso en línea:Texto completo (Requiere registro previo con correo institucional)
Tabla de Contenidos:
  • 1. State of the fifth estate
  • 2. Station management
  • 3. Programming
  • 4. Sales
  • 5. News
  • 6. Research
  • 7. Promotion
  • 8. Traffic and billing
  • 9. Production
  • 10. Engineering
  • 11. Consultants and syndicators.