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Web marketing for the music business /
Interested in promoting, selling and distributing music online, got the website but not sure what to do next? is Web Marketing for the Music Business designed to help develop the essential internet presence they want and need. Looking at how the web has developed, providing instructions on how to se...
| Clasificación: | Libro Electrónico |
|---|---|
| Autor principal: | |
| Formato: | Electrónico eBook |
| Idioma: | Inglés |
| Publicado: |
Boston :
Focal Press,
2008.
|
| Temas: | |
| Acceso en línea: | Texto completo (Requiere registro previo con correo institucional) |
MARC
| LEADER | 00000cam a2200000Ma 4500 | ||
|---|---|---|---|
| 001 | OR_ocn646767543 | ||
| 003 | OCoLC | ||
| 005 | 20231017213018.0 | ||
| 006 | m o d | ||
| 007 | cr cn||||||||| | ||
| 008 | 080509s2008 maua ob 001 0 eng d | ||
| 010 | |z 2008020851 | ||
| 040 | |a E7B |b eng |e pn |c E7B |d OCLCQ |d UMI |d OCLCQ |d OCLCO |d OCLCF |d OCLCQ |d AU@ |d UAB |d RDF |d OCLCO |d OCLCQ | ||
| 019 | |a 793288154 |a 1058441468 |a 1058604856 |a 1096218715 | ||
| 020 | |z 9780240810447 |q (pbk. ; |q alk. paper) | ||
| 020 | |a 9780080888187 |q (electronic bk.) | ||
| 020 | |a 0080888186 |q (electronic bk.) | ||
| 029 | 1 | |a AU@ |b 000062468586 | |
| 035 | |a (OCoLC)646767543 |z (OCoLC)793288154 |z (OCoLC)1058441468 |z (OCoLC)1058604856 |z (OCoLC)1096218715 | ||
| 037 | |a CL0500000137 |b Safari Books Online | ||
| 050 | 4 | |a ML3790 |b .H986 2008eb | |
| 082 | 0 | 4 | |a 780.68/8 |2 22 |
| 049 | |a UAMI | ||
| 100 | 1 | |a Hutchison, Thomas W. |q (Thomas William) | |
| 245 | 1 | 0 | |a Web marketing for the music business / |c Tom Hutchison. |
| 260 | |a Boston : |b Focal Press, |c 2008. | ||
| 300 | |a 1 online resource (xiv, 290 pages) : |b illustrations | ||
| 336 | |a text |b txt |2 rdacontent | ||
| 337 | |a computer |b c |2 rdamedia | ||
| 338 | |a online resource |b cr |2 rdacarrier | ||
| 504 | |a Includes bibliographical references and index. | ||
| 588 | 0 | |a Print version record. | |
| 505 | 0 | |a Ch. 1. Development of Music Marketing on the Internet -- Ch. 2. State of the Market -- Ch. 3. Overall Music Marketing Strategy -- Ch. 4. Domains and Hosts: Nuts and Bolts -- Ch. 5. Creating the Web Site -- Ch. 6. HTML and Scripts -- Ch. 7. Optimizing and Monitoring Your Web Site to Increase Visitation -- Ch. 8. Audio and Video for Your Web Site -- Ch. 9. E-commerce: Product Ordering and Fulfillment -- Ch. 10. Finding Your Online Market -- Ch. 11. Successful Promotion on the Web -- Ch. 12. Social Networking Sites -- Ch. 13. Internet Obstacles -- Ch. 14. Mobile Media -- Ch. 15. Mobile Musk Marketing -- Online Resources for the Music Business. | |
| 520 | |a Interested in promoting, selling and distributing music online, got the website but not sure what to do next? is Web Marketing for the Music Business designed to help develop the essential internet presence they want and need. Looking at how the web has developed, providing instructions on how to set up a web site as well as how to use the Internet to promote the artist and the web site. The book includes information on maximizing web sites to increase traffic, online grassroots marketing tactics that will advance an artists career and social networking sites su. | ||
| 590 | |a O'Reilly |b O'Reilly Online Learning: Academic/Public Library Edition | ||
| 650 | 0 | |a Music trade. | |
| 650 | 0 | |a Internet marketing. | |
| 650 | 6 | |a Musique |x Industrie. | |
| 650 | 6 | |a Marketing sur Internet. | |
| 650 | 7 | |a Internet marketing. |2 fast |0 (OCoLC)fst00977272 | |
| 650 | 7 | |a Music trade. |2 fast |0 (OCoLC)fst01030641 | |
| 776 | 0 | 8 | |i Print version: |a Hutchison, Thomas W. (Thomas William). |t Web marketing for the music business. |d Boston : Focal Press, 2008 |w (DLC) 2008020851 |
| 856 | 4 | 0 | |u https://learning.oreilly.com/library/view/~/9780240810447/?ar |z Texto completo (Requiere registro previo con correo institucional) |
| 938 | |a ebrary |b EBRY |n ebr10254760 | ||
| 994 | |a 92 |b IZTAP | ||