Cargando…
Tuned in : uncover the extraordinary opportunities that lead to business breakthroughs /
Tuned In argues that the key to business success lies in understanding and connecting with what consumers and markets want most. Being tuned in to the needs of buyers, whether those needs are expressed outwardly or not, is the ultimate secret to creating and marketing products and services that peop...
| Clasificación: | Libro Electrónico |
|---|---|
| Autor principal: | |
| Otros Autores: | , |
| Formato: | Electrónico eBook |
| Idioma: | Inglés |
| Publicado: |
Hoboken, N.J. :
J. Wiley & Sons,
©2008.
|
| Temas: | |
| Acceso en línea: | Texto completo (Requiere registro previo con correo institucional) |
MARC
| LEADER | 00000cam a2200000 a 4500 | ||
|---|---|---|---|
| 001 | OR_ocn611580939 | ||
| 003 | OCoLC | ||
| 005 | 20231017213018.0 | ||
| 006 | m o d | ||
| 007 | cr cn||||||||| | ||
| 008 | 071220s2008 njua ob 001 0 eng d | ||
| 040 | |a CNCGM |b eng |e pn |c CNCGM |d E7B |d OCLCQ |d TEFOD |d N$T |d CDX |d IDEBK |d UMI |d OCLCQ |d MHW |d OCLCQ |d B24X7 |d DG1 |d OCLCQ |d EBLCP |d OCLCQ |d OCLCF |d DEBSZ |d OCLCQ |d MERUC |d YDXCP |d NLE |d TEFOD |d OCLCQ |d COO |d OCLCQ |d DEBBG |d AZK |d AGLDB |d OCLCQ |d DG1 |d OCLCQ |d LIP |d PIFAG |d ZCU |d OCLCA |d OCLCQ |d U3W |d OCLCQ |d INARC |d BRL |d STF |d WRM |d VNS |d JBG |d VTS |d NRAMU |d ICG |d NTG |d VT2 |d AU@ |d OCLCQ |d TXC |d WYU |d A6Q |d OCLCQ |d DKC |d OCLCQ |d M8D |d OCLCQ |d C6I |d OCLCQ |d UKCRE |d BOL |d EYM |d UKAHL |d OCLCO |d OCLCQ |d OCLCO | ||
| 019 | |a 245541814 |a 258767800 |a 263493235 |a 428739730 |a 437219490 |a 646761899 |a 768230352 |a 815686857 |a 860573354 |a 961561495 |a 961628164 |a 962613995 |a 962623666 |a 991996949 |a 1036900673 |a 1037523928 |a 1038574687 |a 1045486463 |a 1055404451 |a 1058438113 |a 1062906268 |a 1076305513 |a 1081226519 |a 1103266566 |a 1114388968 |a 1129354427 |a 1152972930 |a 1153464004 |a 1192329673 |a 1228567041 |a 1240527651 | ||
| 020 | |a 9780470260364 |q (cloth) | ||
| 020 | |a 047026036X |q (cloth) | ||
| 020 | |a 9780470377772 |q (electronic bk. ; |q Adobe Reader) | ||
| 020 | |a 0470377771 |q (electronic bk. ; |q Adobe Reader) | ||
| 020 | |a 9781118258026 |q (electronic bk.) | ||
| 020 | |a 1118258029 |q (electronic bk.) | ||
| 020 | |a 6611751890 | ||
| 020 | |a 9786611751890 | ||
| 029 | 1 | |a AU@ |b 000051418915 | |
| 029 | 1 | |a AU@ |b 000053252116 | |
| 029 | 1 | |a AU@ |b 000065315111 | |
| 029 | 1 | |a AU@ |b 000068459906 | |
| 029 | 1 | |a CDX |b 8860906 | |
| 029 | 1 | |a CHBIS |b 007307160 | |
| 029 | 1 | |a CHNEW |b 000935499 | |
| 029 | 1 | |a CHVBK |b 480158436 | |
| 029 | 1 | |a DEBBG |b BV042961163 | |
| 029 | 1 | |a DEBBG |b BV043391304 | |
| 029 | 1 | |a DEBBG |b BV044130237 | |
| 029 | 1 | |a DEBSZ |b 39617986X | |
| 029 | 1 | |a DEBSZ |b 422104167 | |
| 029 | 1 | |a DEBSZ |b 484984187 | |
| 029 | 1 | |a NZ1 |b 13340817 | |
| 035 | |a (OCoLC)611580939 |z (OCoLC)245541814 |z (OCoLC)258767800 |z (OCoLC)263493235 |z (OCoLC)428739730 |z (OCoLC)437219490 |z (OCoLC)646761899 |z (OCoLC)768230352 |z (OCoLC)815686857 |z (OCoLC)860573354 |z (OCoLC)961561495 |z (OCoLC)961628164 |z (OCoLC)962613995 |z (OCoLC)962623666 |z (OCoLC)991996949 |z (OCoLC)1036900673 |z (OCoLC)1037523928 |z (OCoLC)1038574687 |z (OCoLC)1045486463 |z (OCoLC)1055404451 |z (OCoLC)1058438113 |z (OCoLC)1062906268 |z (OCoLC)1076305513 |z (OCoLC)1081226519 |z (OCoLC)1103266566 |z (OCoLC)1114388968 |z (OCoLC)1129354427 |z (OCoLC)1152972930 |z (OCoLC)1153464004 |z (OCoLC)1192329673 |z (OCoLC)1228567041 |z (OCoLC)1240527651 | ||
| 037 | |b OverDrive, Inc. |n http://www.overdrive.com | ||
| 037 | |a B26E9FE8-ADD1-4F2F-ACEA-F59B8F89A6F7 |b OverDrive, Inc. |n http://www.overdrive.com | ||
| 050 | 4 | |a HF5386 |b .S886 2008eb | |
| 072 | 7 | |a BUS |x 107000 |2 bisacsh | |
| 072 | 7 | |a BUS |x 012000 |2 bisacsh | |
| 082 | 0 | 4 | |a 658.4/09 |2 22 |
| 049 | |a UAMI | ||
| 100 | 1 | |a Stull, Craig. | |
| 245 | 1 | 0 | |a Tuned in : |b uncover the extraordinary opportunities that lead to business breakthroughs / |c Craig Stull, Phil Myers, and David Meerman Scott. |
| 260 | |a Hoboken, N.J. : |b J. Wiley & Sons, |c ©2008. | ||
| 300 | |a 1 online resource (xv, 203 pages) : |b illustrations | ||
| 336 | |a text |b txt |2 rdacontent | ||
| 337 | |a computer |b c |2 rdamedia | ||
| 338 | |a online resource |b cr |2 rdacarrier | ||
| 340 | |g polychrome. |2 rdacc |0 http://rdaregistry.info/termList/RDAColourContent/1003 | ||
| 347 | |a data file | ||
| 504 | |a Includes bibliographical references (pages 175-182) and index. | ||
| 505 | 0 | |a Tuned In: Uncover the Extraordinary Opportunities That Lead to Business Breakthroughs; Contents; Chapter 1: Why Didn't We Think of That?; Chapter 2: Tuned Out ... and Just Guessing; Chapter 3: Get Tuned In; Chapter 4: Step 1: Find Unresolved Problems; Chapter 5: Step 2: Understand Buyer Personas; Chapter 6: Step 3: Quantify the Impact; Chapter 7: Step 4: Create Breakthrough Experiences; Chapter 8: Step 5: Articulate Powerful Ideas; Chapter 9: Step 6: Establish Authentic Connections; Chapter 10: Cultivate a Tuned In Culture; Chapter 11: Unleash Your Resonator; Notes; Acknowledgments; Index. | |
| 520 | |a Tuned In argues that the key to business success lies in understanding and connecting with what consumers and markets want most. Being tuned in to the needs of buyers, whether those needs are expressed outwardly or not, is the ultimate secret to creating and marketing products and services that people want to buy. For anyone who markets a product, service, or ideas in any business, industry, or organization, Tuned In delivers a simple six-step process for discovering real and deep insights into any market: finding unsolved problems, understanding buyer personas, quantifying impact, creating br. | ||
| 588 | 0 | |a Print version record. | |
| 590 | |a O'Reilly |b O'Reilly Online Learning: Academic/Public Library Edition | ||
| 650 | 0 | |a Success in business. | |
| 650 | 0 | |a Creative ability in business. | |
| 650 | 6 | |a Succès dans les affaires. | |
| 650 | 6 | |a Créativité dans les affaires. | |
| 650 | 7 | |a BUSINESS & ECONOMICS |x Personal Success. |2 bisacsh | |
| 650 | 7 | |a BUSINESS & ECONOMICS |x Careers |x General. |2 bisacsh | |
| 650 | 7 | |a Creative ability in business |2 fast | |
| 650 | 7 | |a Success in business |2 fast | |
| 700 | 1 | |a Myers, Phil. | |
| 700 | 1 | |a Scott, David Meerman. | |
| 776 | 0 | 8 | |i Print version: |a Stull, Craig. |t Tuned in. |d Hoboken, N.J. : J. Wiley & Sons, ©2008 |w (DLC) 2007051634 |
| 856 | 4 | 0 | |u https://learning.oreilly.com/library/view/~/9780470260364/?ar |z Texto completo (Requiere registro previo con correo institucional) |
| 936 | |a BATCHLOAD | ||
| 938 | |a Askews and Holts Library Services |b ASKH |n AH21619150 | ||
| 938 | |a Books 24x7 |b B247 |n bkb00025126 | ||
| 938 | |a Coutts Information Services |b COUT |n 8860906 | ||
| 938 | |a EBL - Ebook Library |b EBLB |n EBL353302 | ||
| 938 | |a ebrary |b EBRY |n ebr10249054 | ||
| 938 | |a EBSCOhost |b EBSC |n 234667 | ||
| 938 | |a ProQuest MyiLibrary Digital eBook Collection |b IDEB |n 175189 | ||
| 938 | |a Internet Archive |b INAR |n tunedinuncoverex00stul | ||
| 938 | |a YBP Library Services |b YANK |n 7293056 | ||
| 938 | |a YBP Library Services |b YANK |n 2861809 | ||
| 994 | |a 92 |b IZTAP | ||