Compete by meeting unmet needs : how Zipcar rethought the car rental business /
"This Element is an excerpt from Inspire!: why customers come back (ISBN: 9780131361881) by Jim Champy. Today's most powerful value proposition: combining ease of use with cost savings! How Zipcar has done it--with lessons you can apply in your own business"--Resource description page...
Clasificación: | Libro Electrónico |
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Autor principal: | |
Formato: | Electrónico eBook |
Idioma: | Inglés |
Publicado: |
Upper Saddle River, N.J. :
Pearson Education Pub. as FTPress Delivers,
©2010.
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Temas: | |
Acceso en línea: | Texto completo (Requiere registro previo con correo institucional) |