How to generate effective press releases for social networks /

This Element is an excerpt from Putting the Public Back in Public Relations: How Social Media Is Reinventing the Aging Business of PR (ISBN: 9780137150694) by Brian Solis and Deirdre Breakenridge. Available in print and digital formats. Social media releases: what they are, what they aren't, an...

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Detalles Bibliográficos
Clasificación:Libro Electrónico
Autor principal: Solis, Brian
Otros Autores: Breakenridge, Deirdre
Formato: Electrónico eBook
Idioma:Inglés
Publicado: [Upper Saddle River, N.J.] : [FTPress Delivers], [©2010]
Colección:FTPress Delivers elements.
Temas:
Public relations.
Press releases.
Social media > Economic aspects.
Online social networks.
Relations publiques.
Communiqués de presse.
Médias sociaux > Aspect économique.
Réseaux sociaux (Internet)
public relations.
press releases.
BUSINESS & ECONOMICS > Advertising & Promotion.
Online social networks
Press releases
Public relations
Social media > Economic aspects
Acceso en línea:Texto completo (Requiere registro previo con correo institucional)
Tabla de Contenidos:
  • Intro
  • Cover
  • Traditional Releases
  • Customer-Focused News Releases
  • SEO (Search Engine Optimization) Press Releases
  • Social Media Releases
  • What SMRs Are Not
  • A Final Word on SMRs
  • The Brand New World of New Releases.

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