Africa is richer than you think /

This Element is an excerpt from Africa Rising: How 900 Million African Consumers Offer More Than You Think (ISBN: 9780132339421) by Vijay Mahajan. Available in print and digital formats. Africa: more consumers, more wealth, more opportunity for your business. The average gross national income per ca...

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Detalles Bibliográficos
Clasificación:Libro Electrónico
Autor principal: Mahajan, Vijay
Otros Autores: Gunther, Robert E., 1960-
Formato: Electrónico eBook
Idioma:Inglés
Publicado: [Upper Saddle River, N.J.] : [FTPress Delivers], [©2010]
Colección:FTPress Delivers elements.
Temas:
Investments, Foreign > Africa.
International business enterprises > Africa.
Investissements étrangers > Afrique.
Entreprises multinationales > Afrique.
BUSINESS & ECONOMICS / Finance.
Commerce
Economic history
International business enterprises
Investments, Foreign
Africa > Commerce.
Africa > Economic conditions.
Afrique > Commerce.
Afrique > Conditions économiques.
Africa
Acceso en línea:Texto completo (Requiere registro previo con correo institucional)
Descripción
Sumario:This Element is an excerpt from Africa Rising: How 900 Million African Consumers Offer More Than You Think (ISBN: 9780132339421) by Vijay Mahajan. Available in print and digital formats. Africa: more consumers, more wealth, more opportunity for your business. The average gross national income per capita across all 53 African nations in 2006 was about $1,066, more than $200 above India's. This wealth represents a huge potential market. Serving this market means overcoming myriad challenges, but entrepreneurs across Africa are already feeding a fast-growing demand for every conceivable consumer good and service....
Notas:Cover title.
Imprint from cover p. [3].
Excerpted from: Africa rising, by Vijay Mahajan with Robert E. Gunther. Cf. resource description page (viewed March 5, 2010).
Descripción Física:1 online resource ([8] pages).
ISBN:9780132476133
0132476134
9780132476140
0132476142

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