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Walking the walk : having your customers love you /

This Element is an excerpt from Do You Matter?: How Great Design Will Make People Love Your Company (ISBN: 9780137142446) by Robert Brunner and Stewart Emery. Available in print and digital formats. A process, not an event: achieving total commitment to building a design-driven company, from top to...

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Detalles Bibliográficos
Clasificación:Libro Electrónico
Autor principal: Brunner, Robert, 1958-
Otros Autores: Emery, Stewart, 1941-, Hall, Russ
Formato: Electrónico eBook
Idioma:Inglés
Publicado: Upper Saddle River, N.J. : FTPress Delivers, ©2010.
Colección:FTPress Delivers elements.
Temas:
Acceso en línea:Texto completo (Requiere registro previo con correo institucional)

MARC

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100 1 |a Brunner, Robert,  |d 1958- 
245 1 0 |a Walking the walk :  |b having your customers love you /  |c Robert Brunner, Stewart Emery, Russ Hall. 
260 |a Upper Saddle River, N.J. :  |b FTPress Delivers,  |c ©2010. 
300 |a 1 online resource ([12] pages). 
336 |a text  |b txt  |2 rdacontent 
337 |a computer  |b c  |2 rdamedia 
338 |a online resource  |b cr  |2 rdacarrier 
490 1 |a FTPress Delivers elements 
500 |a Cover title. 
500 |a Excerpted from: Do You Matter? / by Robert Brunner and Stewart Emery. Cf. resource description page (viewed March 3, 2010). 
504 |a Includes bibliographical references. 
520 |a This Element is an excerpt from Do You Matter?: How Great Design Will Make People Love Your Company (ISBN: 9780137142446) by Robert Brunner and Stewart Emery. Available in print and digital formats. A process, not an event: achieving total commitment to building a design-driven company, from top to bottom. Even companies that get on the path of being design driven may have rogue cells in their DNA that can multiply to become a potentially fatal flaw. The risk is almost always around losing the magic that got them where they were, backing away from a living approach that ensured freshness and ongoing vision.... 
590 |a O'Reilly  |b O'Reilly Online Learning: Academic/Public Library Edition 
650 0 |a Industrial design. 
650 0 |a New products. 
650 0 |a Industrial design coordination. 
650 0 |a Branding (Marketing) 
650 6 |a Design. 
650 6 |a Design  |x Coordination. 
650 6 |a Stratégie de marque. 
650 7 |a branding.  |2 aat 
650 7 |a Branding (Marketing)  |2 fast 
650 7 |a Industrial design  |2 fast 
650 7 |a Industrial design coordination  |2 fast 
650 7 |a New products  |2 fast 
700 1 |a Emery, Stewart,  |d 1941- 
700 1 |a Hall, Russ. 
700 1 |a Brunner, Robert,  |d 1958-  |t Do you matter? 
700 1 |a Emery, Stewart,  |d 1941-  |t Do you matter? 
830 0 |a FTPress Delivers elements. 
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