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The intimate supply chain : leveraging the supply chain to manage the customer experience /

Presents a paradigm shift in supply chain thinking. This book explains how effective supply chain management must start with the aim of being as intimate with the customer as possible in order to bring total value to the customer's experience.

Detalles Bibliográficos
Clasificación:Libro Electrónico
Autor principal: Ross, David Frederick, 1948-
Autor Corporativo: CRC Press
Formato: Electrónico eBook
Idioma:Inglés
Publicado: Boca Raton : Auerbach Publications, Ã2008.
Temas:
Acceso en línea:Texto completo (Requiere registro previo con correo institucional)

MARC

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020 |a 9781420064988  |q (e-book ;  |q PDF) 
020 |a 1420064983  |q (e-book ;  |q PDF) 
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049 |a UAMI 
100 1 |a Ross, David Frederick,  |d 1948- 
245 1 4 |a The intimate supply chain :  |b leveraging the supply chain to manage the customer experience /  |c David F. Ross. 
260 |a Boca Raton :  |b Auerbach Publications,  |c Ã2008. 
300 |a 1 online resource (304 pages) 
336 |a text  |b txt  |2 rdacontent 
337 |a computer  |b c  |2 rdamedia 
338 |a online resource  |b cr  |2 rdacarrier 
504 |a Includes bibliographical references and index. 
588 0 |a Print version record. 
505 0 |a Front cover; Contents; Preface; Acknowledgments; About the Author; Chapter 1. The Revolution in Customer Management: Becoming Intimate with Today's Customer; Chapter 2. Learning to Grow and Prosper in a Global Economy: Realities of Supply Chain Management in the Twenty-First Century; Chapter 3. The Enabling Power of Supply Chains: Leveraging the Process Value Chain to Support Customer Intimacy; Chapter 4. Designing and Maintaining a Delivery Channel: Creating Value Delivery Networks to Drive Customer Intimacy; Chapter 5. The Evolving Supply Chain: From Logistics to the Lean Supply Chain 
505 8 |a Chapter 6. The Adaptive, Demand-Driven Supply Chain: Using the Supply Chain to Manage RiskChapter 7. The Intimate Supply Chain: Using the Supply Chain to Manage the Customer Experience; Chapter 8. Structuring the Intimate Supply Chain: Differentiating Your Supply Chain by Engaging Today's Customer; Chapter 9. Methods and Technologies: Applying Methods and Technologies to Build Intimate Supply Chains; Afterword; Index; Back cover 
520 |a Presents a paradigm shift in supply chain thinking. This book explains how effective supply chain management must start with the aim of being as intimate with the customer as possible in order to bring total value to the customer's experience. 
590 |a O'Reilly  |b O'Reilly Online Learning: Academic/Public Library Edition 
650 0 |a Business logistics. 
650 0 |a Customer relations. 
650 6 |a Logistique (Organisation) 
650 7 |a Business logistics.  |2 fast  |0 (OCoLC)fst00842759 
650 7 |a Customer relations.  |2 fast  |0 (OCoLC)fst00885533 
710 2 |a CRC Press. 
730 0 |a BUSINESSnetBASE. 
776 1 |z 9781420064971 
856 4 0 |u https://learning.oreilly.com/library/view/~/9781420064988/?ar  |z Texto completo (Requiere registro previo con correo institucional) 
938 |a CRC Press  |b CRCP  |n AUP0AUE6497PDF 
938 |a ProQuest MyiLibrary Digital eBook Collection  |b IDEB  |n 140107 
994 |a 92  |b IZTAP