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The Starbucks experience : 5 principles for turning ordinary into extraordinary /
"The Starbucks Experience contains a robust blend of home-brewed ingenuity and people-driven philosophies that have made Starbucks one of the world's "most admired" companies, according to Fortune magazine. With unique access to Starbucks personnel and resources, Joseph Michelli...
| Clasificación: | Libro Electrónico |
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| Autor principal: | |
| Formato: | Electrónico eBook |
| Idioma: | Inglés |
| Publicado: |
New York :
McGraw-Hill,
©2007.
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| Temas: | |
| Acceso en línea: | Texto completo (Requiere registro previo con correo institucional) |
| Sumario: | "The Starbucks Experience contains a robust blend of home-brewed ingenuity and people-driven philosophies that have made Starbucks one of the world's "most admired" companies, according to Fortune magazine. With unique access to Starbucks personnel and resources, Joseph Michelli discovered that the success of Starbucks is driven by the people who work there - the "partners"--And the special experience they create for each customer. Filled with real-life insider stories, eye-opening anecdotes, and solid step-by-step strategies, this book takes you deep inside one of the most talked-about companies in the world today."--Jacket |
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| Descripción Física: | 1 online resource (xiv, 208 pages) |
| Bibliografía: | Includes bibliographical references (pages 183-193) and index. |
| ISBN: | 9780071709781 0071709789 0071477845 9780071477840 |