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YouTube and video marketing : an hour a day /
"Online video marketing is crucial in today's marketplace. This guide teaches you proven, practical guidelines for developing and implementing video marketing for your organization. If you're a marketer, advertising professional, consultant, or small business owner, here's a rele...
| Clasificación: | Libro Electrónico |
|---|---|
| Autor principal: | |
| Formato: | Electrónico eBook |
| Idioma: | Inglés |
| Publicado: |
Indianapolis, Ind. :
Wiley Pub.,
©2009.
|
| Colección: | Serious skills.
|
| Temas: | |
| Acceso en línea: | Texto completo (Requiere registro previo con correo institucional) |
MARC
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| 100 | 1 | |a Jarboe, Greg, |d 1949- | |
| 245 | 1 | 0 | |a YouTube and video marketing : |b an hour a day / |c Greg Jarboe. |
| 260 | |a Indianapolis, Ind. : |b Wiley Pub., |c ©2009. | ||
| 300 | |a 1 online resource (xxx, 474 pages) : |b illustrations | ||
| 336 | |a text |b txt |2 rdacontent | ||
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| 490 | 1 | |a Sybex serious skills | |
| 500 | |a Includes index. | ||
| 520 | |a "Online video marketing is crucial in today's marketplace. This guide teaches you proven, practical guidelines for developing and implementing video marketing for your organization. If you're a marketer, advertising professional, consultant, or small business owner, here's a relevant guide to understanding video marketing tactics, developing a strategy, implementing the campaign, and then measuring results. You'll find extensive coverage of keyword strategies and video optimization, distribution and promotion strategies to other sites and blogs, YouTube advertising opportunities, and crucial metrics and analysis"--Resource description page | ||
| 588 | 0 | |a Print version record. | |
| 505 | 0 | |a 1. A Short History of YouTube -- 2. The Online Video Market -- 3. Month 1: Map Out Your Video Marketing Strategy -- 4. Month 2: Optimize Your Video -- 5. Month 3: Create Viral Video Content -- 6. Month 4: Create a Channel -- 7. Month 5: Engage the YouTube Community -- 8. Month 6: Learn Video Production -- 9. Month 7: Become a YouTube Partner and Video Advertiser -- 10. Month 8: Trust but Verify YouTube Insight -- 11. Measure Outcomes vs. Outputs -- 12. Mysteries of Online Video Revealed. | |
| 590 | |a O'Reilly |b O'Reilly Online Learning: Academic/Public Library Edition | ||
| 630 | 0 | 0 | |a YouTube (Electronic resource) |
| 630 | 0 | 7 | |a YouTube (Electronic resource) |2 blmlsh |
| 630 | 0 | 7 | |a YouTube (Electronic resource) |2 fast |0 (OCoLC)fst01796568 |
| 650 | 0 | |a Internet marketing. | |
| 650 | 0 | |a Internet advertising. | |
| 650 | 0 | |a Internet videos. | |
| 650 | 0 | |a Webcasting. | |
| 650 | 6 | |a Marketing sur Internet. | |
| 650 | 6 | |a Publicité sur Internet. | |
| 650 | 6 | |a Vidéos sur Internet. | |
| 650 | 6 | |a Webdiffusion. | |
| 650 | 7 | |a Internet marketing. |2 blmlsh | |
| 650 | 7 | |a Internet advertising. |2 blmlsh | |
| 650 | 7 | |a Internet videos. |2 blmlsh | |
| 650 | 7 | |a Webcasting. |2 blmlsh | |
| 650 | 7 | |a Internet advertising. |2 fast |0 (OCoLC)fst00977220 | |
| 650 | 7 | |a Internet marketing. |2 fast |0 (OCoLC)fst00977272 | |
| 650 | 7 | |a Internet videos. |2 fast |0 (OCoLC)fst01742417 | |
| 650 | 7 | |a Webcasting. |2 fast |0 (OCoLC)fst01173279 | |
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| 830 | 0 | |a Serious skills. | |
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