Cracking the code : how to win hearts, change minds, and restore America's original vision /
Millions of working Americans talk, act, and vote as if their economic interests match those of the mega-wealthy, multinational corporations, and the politicians who do their bidding. How did this happen? This work argues that the apologists of the Right have become masters of the subtle and largely...
Clasificación: | Libro Electrónico |
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Autor principal: | |
Formato: | Electrónico eBook |
Idioma: | Inglés |
Publicado: |
San Francisco, Calif. :
Berrett-Koehler Publishers,
2007.
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Edición: | 1st ed. |
Temas: | |
Acceso en línea: | Texto completo (Requiere registro previo con correo institucional) |
Tabla de Contenidos:
- Telling your story
- Feeling comes first
- The meaning of a communication is the response you get
- The map is not the territory.