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|a 338.761
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|a UAMI
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| 100 |
1 |
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|a Weinberg, Tamar.
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| 245 |
1 |
4 |
|a The new community rules :
|b marketing on the social web /
|c Tamar Weinberg.
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| 250 |
|
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|a 1st ed.
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| 260 |
|
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|a Beijing ;
|a Sebastopol, CA :
|b O'Reilly,
|c 2009.
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| 300 |
|
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|a 1 online resource (xviii, 346 pages) :
|b illustrations
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| 336 |
|
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|a text
|b txt
|2 rdacontent
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|a computer
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|2 rdamedia
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| 338 |
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|a online resource
|b cr
|2 rdacarrier
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| 504 |
|
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|a Includes bibliographical references (pages 335-336) and index.
|
| 588 |
0 |
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|a Print version record.
|
| 505 |
0 |
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|a 1. An introduction to social media marketing -- 2. Goal setting in a social environment -- 3. Achieving social media mastery: networking and implementing strategy -- 4. Participation is marketing: getting into the game -- 5. Using blogs to communicate, influence, and learn from your constituents -- 6. Microblogging magic: how Twitter can transform your business -- 7. Getting social: Facebook, MySpace, LinkedIn, and other social networks -- 8. Informing your public: the informational social networks -- 9. Leaving your mark: how to rock the social bookmarking space -- 10. Social news brings you page views -- 11. New media tactics: photography, video, and podcasting -- 12. Sealing the deal: putting it all together.
|
| 590 |
|
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|a O'Reilly
|b O'Reilly Online Learning: Academic/Public Library Edition
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| 650 |
|
0 |
|a Internet marketing.
|
| 650 |
|
0 |
|a Social media
|x Economic aspects.
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| 650 |
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0 |
|a Online social networks
|x Economic aspects.
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| 650 |
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0 |
|a Electronic commerce.
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| 650 |
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6 |
|a Marketing sur Internet.
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| 650 |
|
6 |
|a Médias sociaux
|x Aspect économique.
|
| 650 |
|
6 |
|a Réseaux sociaux (Internet)
|x Aspect économique.
|
| 650 |
|
6 |
|a Commerce électronique.
|
| 650 |
|
7 |
|a Electronic commerce.
|2 fast
|0 (OCoLC)fst00906906
|
| 650 |
|
7 |
|a Internet marketing.
|2 fast
|0 (OCoLC)fst00977272
|
| 650 |
|
7 |
|a Social media
|x Economic aspects.
|2 fast
|0 (OCoLC)fst01767769
|
| 776 |
0 |
8 |
|i Print version:
|a Weinberg, Tamar.
|t New community rules.
|b 1st ed.
|d Beijing ; Sebastopol, CA : O'Reilly, 2009
|z 9780596156817
|w (OCoLC)294887528
|
| 856 |
4 |
0 |
|u https://learning.oreilly.com/library/view/~/9780596804237/?ar
|z Texto completo (Requiere registro previo con correo institucional)
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