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Primal branding : create zealots for your brand, your company, and your future /
Hanlon's seven definable assets that together construct the belief system that lies behind every successful brand, whether it's a product, service, city, personality, social cause, or movement.
| Clasificación: | Libro Electrónico |
|---|---|
| Autor principal: | |
| Autor Corporativo: | |
| Otros Autores: | |
| Formato: | Electrónico Audiom |
| Idioma: | Inglés |
| Publicado: |
[Old Saybrook, Conn.] :
Tantor Media,
2009.
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| Temas: | |
| Acceso en línea: | Texto completo (Requiere registro previo con correo institucional) |
MARC
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| 003 | OCoLC | ||
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| 020 | |a 9781400122196 |q (electronic audio bk.) | ||
| 020 | |a 1400122198 |q (electronic audio bk.) | ||
| 035 | |a (OCoLC)321047569 |z (OCoLC)442778027 | ||
| 037 | |a 9781400122196 |b O'Reilly Media | ||
| 050 | 4 | |a HD69.B7 |b H3485 2009eab | |
| 082 | 0 | 4 | |a 658.8/27 |2 22 |
| 049 | |a UAMI | ||
| 100 | 1 | |a Hanlon, Patrick. | |
| 245 | 1 | 0 | |a Primal branding : |b create zealots for your brand, your company, and your future / |c Patrick Hanlon. |
| 260 | |a [Old Saybrook, Conn.] : |b Tantor Media, |c 2009. | ||
| 300 | |a 1 online resource (1 audio file) | ||
| 336 | |a spoken word |b spw |2 rdacontent | ||
| 337 | |a computer |b c |2 rdamedia | ||
| 338 | |a online resource |b cr |2 rdacarrier | ||
| 500 | |a Unabridged. | ||
| 500 | |a Audio file. | ||
| 500 | |a Title from image on Web page (viewed May 15, 2009). | ||
| 500 | |a Previously released on compact disc, 2006. | ||
| 511 | 0 | |a Read by Alan Sklar. | |
| 520 | |a Hanlon's seven definable assets that together construct the belief system that lies behind every successful brand, whether it's a product, service, city, personality, social cause, or movement. | ||
| 506 | |a Digital content provided by Ingram Digital; access may be restricted to users at participating institutions. | ||
| 590 | |a O'Reilly |b O'Reilly Online Learning: Academic/Public Library Edition | ||
| 650 | 0 | |a Brand name products. | |
| 650 | 0 | |a Branding (Marketing) | |
| 650 | 0 | |a Consumer behavior. | |
| 650 | 6 | |a Produits de marque. | |
| 650 | 6 | |a Stratégie de marque. | |
| 650 | 6 | |a Consommateurs |x Comportement. | |
| 650 | 7 | |a branding. |2 aat | |
| 650 | 7 | |a Brand name products |2 fast | |
| 650 | 7 | |a Branding (Marketing) |2 fast | |
| 650 | 7 | |a Consumer behavior |2 fast | |
| 655 | 4 | |a Downloadable audio books. | |
| 655 | 7 | |a Audiobooks |2 fast | |
| 655 | 7 | |a Audiobooks. |2 lcgft | |
| 655 | 7 | |a Livres audio. |2 rvmgf | |
| 700 | 1 | |a Sklar, Alan. |4 nrt | |
| 710 | 2 | |a Tantor Media. | |
| 776 | 1 | |c Original |z 9781400122196 |z 1400122198 |w (OCoLC)321047569 | |
| 856 | 4 | 0 | |u https://learning.oreilly.com/library/view/~/9781400122196/?ar |z Texto completo (Requiere registro previo con correo institucional) |
| 938 | |a EBSCOhost |b EBSC |n 273977 | ||
| 994 | |a 92 |b IZTAP | ||