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Putting the public back in public relations : how social media is reinventing the aging business of PR /

Detalles Bibliográficos
Clasificación:	Libro Electrónico
Autor principal:	Solis, Brian
Otros Autores:	Breakenridge, Deirdre
Formato:	Electrónico eBook
Idioma:	Inglés
Publicado:	Upper Saddle River, N.J. : FT Press, ©2009.
Temas:	Public relations. Social media > Economic aspects. Online social networks. Public Relations Relations publiques. Médias sociaux > Aspect économique. Réseaux sociaux (Internet) public relations. Online social networks Public relations Social media > Economic aspects World Wide Web 2.0 Öffentlichkeitsarbeit
Acceso en línea:	Texto completo (Requiere registro previo con correo institucional)

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