The art of the start : the time-tested, battle-hardened guide for anyone starting anything /
"A new product, a new service, a new company, a new division, a new anything---where there's a will, Guy Kawasaki shows the way with his essential steps to launching one's dreams"--Publisher's website
Clasificación: | Libro Electrónico |
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Autor principal: | |
Autor Corporativo: | |
Otros Autores: | |
Formato: | Electrónico Audiom |
Idioma: | Inglés |
Publicado: |
[Old Saybrook, Conn.] :
Tantor Media,
2009.
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Temas: | |
Acceso en línea: | Texto completo (Requiere registro previo con correo institucional) |
Tabla de Contenidos:
- The art of starting
- The art of positioning
- The art of pitching
- The art of writing a business plan
- The art of bootstrapping
- The art of recruiting
- The art of raising capital
- The art of partnering
- The art of branding
- The art of rainmaking
- The art of being a mensch.