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|a Gordon, Adam,
|d 1964-
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|a Future savvy :
|b identifying trends to make better decisions, manage uncertainty, and profit from change /
|c Adam Gordon.
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|a New York :
|b American Management Association,
|c ©2008.
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|a 1 online resource (x, 294 pages) :
|b illustrations
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|a text
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|a Includes bibliographical references (pages 285-287) and index.
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|a Recognizing forecast intentions -- The quality of information : how good is the data? -- Bias traps : how and why interpretations are spun -- Zeitgeist and perception : how we can't escape our own mind -- The power of user utility : how consumers drive and block change -- Drivers, blockers, and trends -- The limits of quantitative forecasting -- A systems perspective in forecasting -- Alternative futures : how it's better to be vaguely right than exactly wrong -- Applying forecast filtering -- Questions to ask of any forecast.
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|a Print version record.
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|a A critical roadmap that helps companies turn "future shock" into "future savvy."
|
590 |
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|a O'Reilly
|b O'Reilly Online Learning: Academic/Public Library Edition
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650 |
|
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|a Business forecasting.
|
650 |
|
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|a Strategic planning.
|
650 |
|
0 |
|a Industrial management.
|
650 |
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6 |
|a Prévision commerciale.
|
650 |
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|a Planification stratégique.
|
650 |
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|a Gestion d'entreprise.
|
650 |
|
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|a BUSINESS & ECONOMICS
|x Strategic Planning.
|2 bisacsh
|
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|
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|a Business forecasting.
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|a Industrial management.
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|a Strategic planning.
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|i Print version:
|a Gordon, Adam, 1964-
|t Future savvy.
|d New York : American Management Association, ©2008
|z 9780814409121
|z 0814409121
|w (DLC) 2008021606
|w (OCoLC)183265148
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|u https://learning.oreilly.com/library/view/~/9780814412862/?ar
|z Texto completo (Requiere registro previo con correo institucional)
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