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|a Martin, Carolyn A.,
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|a Managing the generation mix :
|b from urgency to opportunity /
|c Carolyn A. Martin and Bruce Tulgan.
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|a 2nd ed.
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|a Amherst, Mass. :
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|a Includes bibliographical references.
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|a Machine derived contents note: Acknowledgments vii -- Prequel: What You Need to Know -- Before You Read This Book xi -- Introduction to the Second Edition xix -- PART ONE: Who's in Your Generation Mix Today? -- W hat You Can Expect 1 -- Chapter 1. The Schwarzkopf Generation: -- Take Charge and Do What's Right 3 -- Chapter 2. Baby Boomers: -- Trendsetters to the End 21 -- Chapter 3. Generation X: -- W hat's the Deal Today? 39 -- Chapter 4. Generation Y: We're Here Today! 55 -- Chapter 5. Bridging the Generationa -- (Mis)Understanding Gap 81 -- PART Two: What Does It Take to Become a -- Great Gen Mix Manager? -- W hat You Can Expect 95 -- Chapte 6. Focus: It's All About the Work 97 -- Chapter 7. Communicate Just-in-Time, -- A ll the Tim e 113 -- Chapter 8. Customize! C CustomizeCustomize 141 -- PART THREE: From Retirees to Teens: -- Four Opportunities for the Taking -- W hat You Can Expect 161 -- Chapter9. Turning Gray to Gold: How to Mine -- the Riches in Seasoned Talent 163 -- Chapter 10. Heading Off the Midlevel -- Leadership Crisis: Who's -- Going to Take Charge? 81 -- Chapter 11. Managing Your Parents- -- or Grandparents: You're in -- Good Com pany 201 -- Chapter 12. Teaching Teens How to Serve -- Your Customers: How Well Are -- You Doing? 219 -- Conclusion: What You Need to Know -- After You Read This Book 229 -- Recommended Resources 231.
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|a Communication entre générations
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|a Tulgan, Bruce.
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|i Print version:
|a Martin, Carolyn A., Ph. D.
|t Managing the generation mix.
|b 2nd ed., expanded 2nd ed.
|d Amherst, Mass. : HRD Press, ©2006
|z 9780874259414
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