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Advanced presentations by design : creating communication that drives action /

"Advanced Presentations by Design overturns much of the conventional wisdom and practice for creating presentations. Based on over 200 research studies from the fields of communication, marketing, psychology, multimedia, and law, it provides fact-based answers to critical questions about presen...

Descripción completa

Detalles Bibliográficos
Clasificación:Libro Electrónico
Autor principal: Abela, Andrew V., 1965-
Formato: Electrónico eBook
Idioma:Inglés
Publicado: San Francisco : Pfeiffer, ©2008.
Colección:Pfeiffer essential resources for training and HR professionals.
Temas:
Acceso en línea:Texto completo (Requiere registro previo con correo institucional)
Descripción
Sumario:"Advanced Presentations by Design overturns much of the conventional wisdom and practice for creating presentations. Based on over 200 research studies from the fields of communication, marketing, psychology, multimedia, and law, it provides fact-based answers to critical questions about presentation design. The book shows how to adapt your presentation to different audience personality preferences, what role your data should play and how much of it you need, how to turn your data into a story, and how to design persuasive yet comprehensible visual layouts."--Jacket
Descripción Física:1 online resource (xvi, 195 pages) : illustrations
Bibliografía:Includes bibliographical references (pages 173-181) and index.
ISBN:9780470378359
0470378352
9780470440797
0470440791
9786611766757
6611766758