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The momentum effect : how to ignite exceptional growth /
"Drawing on new research and powerful case studies, Larreche demonstrates the stunning role of momentum in value creation. He sets out the process for developing the "power offers" that lie at the heart of this powerful force. This book offers a systematic process for creating momentu...
| Clasificación: | Libro Electrónico |
|---|---|
| Autor principal: | |
| Formato: | Electrónico eBook |
| Idioma: | Inglés |
| Publicado: |
Upper Saddle River, N.J. :
Pearson Education,
2008.
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| Temas: | |
| Acceso en línea: | Texto completo (Requiere registro previo con correo institucional) |
MARC
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| 005 | 20231017213018.0 | ||
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| 008 | 080501s2008 njua obf 001 0 eng d | ||
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| 050 | 4 | |a HD38.15 |b .L37 2008 | |
| 082 | 0 | 4 | |a 658.406 |2 22 |
| 049 | |a UAMI | ||
| 100 | 1 | |a Larréché, Jean-Claude. | |
| 245 | 1 | 4 | |a The momentum effect : |b how to ignite exceptional growth / |c J.C. Larreche. |
| 260 | |a Upper Saddle River, N.J. : |b Pearson Education, |c 2008. | ||
| 300 | |a 1 online resource (xxiv, 324 pages) : |b illustrations | ||
| 336 | |a text |b txt |2 rdacontent | ||
| 337 | |a computer |b c |2 rdamedia | ||
| 338 | |a online resource |b cr |2 rdacarrier | ||
| 347 | |a text file | ||
| 504 | |a Includes bibliographical references (pages 267-280) and index. | ||
| 588 | 0 | |a Print version record. | |
| 505 | 0 | |a The power of momentum -- The source of momentum -- The road to momentum Compelling insights -- Compelling value -- Compelling equity -- Power offer design -- Power offer execution -- Vibrant satisfaction -- Vibrant retention -- Vibrant engagement -- Internal momentum -- Momentum leadership. | |
| 520 | 1 | |a "Drawing on new research and powerful case studies, Larreche demonstrates the stunning role of momentum in value creation. He sets out the process for developing the "power offers" that lie at the heart of this powerful force. This book offers a systematic process for creating momentum that will work in any business, in any industry, and under any market conditions. You'll learn how to create new value through a momentum strategy and build the leadership competencies to deliver highly profitable growth."--Jacket | |
| 542 | |f © Pearson Technology Group |g 2008 | ||
| 590 | |a O'Reilly |b O'Reilly Online Learning: Academic/Public Library Edition | ||
| 650 | 0 | |a Industrial management |v Handbooks, manuals, etc. | |
| 650 | 6 | |a Gestion d'entreprise |v Guides, manuels, etc. | |
| 650 | 7 | |a Industrial management. |2 fast |0 (OCoLC)fst00971246 | |
| 655 | 2 | |a Handbook | |
| 655 | 7 | |a Handbooks and manuals. |2 fast |0 (OCoLC)fst01423877 | |
| 655 | 7 | |a Handbooks and manuals. |2 lcgft | |
| 655 | 7 | |a Guides et manuels. |2 rvmgf | |
| 776 | 0 | 8 | |i Print version: |a Larréché, Jean-Claude. |t Momentum effect. |d Upper Saddle River, N.J. : Pearson Education, 2008 |z 0132363429 |
| 776 | 0 | 8 | |i Print version: |a Larréché, Jean-Claude. |t Momentum effect. |d Upper Saddle River, N.J. : Pearson Education, 2008 |z 9780132363426 |
| 856 | 4 | 0 | |u https://learning.oreilly.com/library/view/~/9780137144907/?ar |z Texto completo (Requiere registro previo con correo institucional) |
| 938 | |a ProQuest MyiLibrary Digital eBook Collection |b IDEB |n cis23903552 | ||
| 938 | |a Internet Archive |b INAR |n momentumeffectho0000larr | ||
| 994 | |a 92 |b IZTAP | ||