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Mastering the rules of competitive strategy : a resource guide for managers /

Organized to blend selected historical lessons with modern business practice, this book provides a platform for understanding, developing, and applying competitive business strategies. It guides readers through strategic thinking processes and demonstrates how to apply them when fighting competitive...

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Detalles Bibliográficos
Clasificación:Libro Electrónico
Autor principal: Paley, Norton
Formato: Electrónico eBook
Idioma:Inglés
Publicado: New York : Auerbach Publications, ©2008.
Temas:
Acceso en línea:Texto completo (Requiere registro previo con correo institucional)
Tabla de Contenidos:
  • STRATEGY RULE 1. SHIFT TO THE OFFENSIVE: ; Turn a Risky Competitive Situation into a Fresh Market Opportunity ; STRATEGY RULE 2. MANEUVER BY INDIRECT STRATEGY: ; Apply Strength against Weakness ; STRATEGY RULE 3. ACT WITH SPEED: ; The Essential Component to Secure a Competitive Lead ; STRATEGY RULE 4. GROW BY CONCENTRATION: ; Deploy, Target, Segment ; STRATEGY RULE 5. PRIORITIZE COMPETITIVE INTELLIGENCE: ; The Underpinnings of Business Strategy ; STRATEGY RULE 6. ALIGN COMPETITIVE STRATEGY WITH YOUR CORPORATE CULTURE: ; The Lifeline to Your Organization's Future ; STRATEGY RULE 7. DEVELOP LEADERSHIP SKILLS: ; The Moral Fiber Underlying Business Strategy ; STRATEGY RULE 8. CREATE A MORALE ADVANTAGE: ; Engage Heart, Mind, and Spirit when All Else Fails ; STRATEGY RULE 9. STRENGTHEN YOUR DECISION-MAKING CAPABILITIES: ; Fortify Intuition, Enhance Business Experience, Expand Knowledge.