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Mastering the rules of competitive strategy : a resource guide for managers /
Organized to blend selected historical lessons with modern business practice, this book provides a platform for understanding, developing, and applying competitive business strategies. It guides readers through strategic thinking processes and demonstrates how to apply them when fighting competitive...
| Clasificación: | Libro Electrónico |
|---|---|
| Autor principal: | |
| Formato: | Electrónico eBook |
| Idioma: | Inglés |
| Publicado: |
New York :
Auerbach Publications,
©2008.
|
| Temas: | |
| Acceso en línea: | Texto completo (Requiere registro previo con correo institucional) |
MARC
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| 100 | 1 | |a Paley, Norton. | |
| 245 | 1 | 0 | |a Mastering the rules of competitive strategy : |b a resource guide for managers / |c Norton Paley. |
| 260 | |a New York : |b Auerbach Publications, |c ©2008. | ||
| 300 | |a 1 online resource (xxii, 225 pages) : |b illustrations | ||
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| 504 | |a Includes bibliographical references and index. | ||
| 588 | 0 | |a Print version record. | |
| 505 | 0 | |a STRATEGY RULE 1. SHIFT TO THE OFFENSIVE: ; Turn a Risky Competitive Situation into a Fresh Market Opportunity ; STRATEGY RULE 2. MANEUVER BY INDIRECT STRATEGY: ; Apply Strength against Weakness ; STRATEGY RULE 3. ACT WITH SPEED: ; The Essential Component to Secure a Competitive Lead ; STRATEGY RULE 4. GROW BY CONCENTRATION: ; Deploy, Target, Segment ; STRATEGY RULE 5. PRIORITIZE COMPETITIVE INTELLIGENCE: ; The Underpinnings of Business Strategy ; STRATEGY RULE 6. ALIGN COMPETITIVE STRATEGY WITH YOUR CORPORATE CULTURE: ; The Lifeline to Your Organization's Future ; STRATEGY RULE 7. DEVELOP LEADERSHIP SKILLS: ; The Moral Fiber Underlying Business Strategy ; STRATEGY RULE 8. CREATE A MORALE ADVANTAGE: ; Engage Heart, Mind, and Spirit when All Else Fails ; STRATEGY RULE 9. STRENGTHEN YOUR DECISION-MAKING CAPABILITIES: ; Fortify Intuition, Enhance Business Experience, Expand Knowledge. | |
| 520 | |a Organized to blend selected historical lessons with modern business practice, this book provides a platform for understanding, developing, and applying competitive business strategies. It guides readers through strategic thinking processes and demonstrates how to apply them when fighting competitive battles. | ||
| 590 | |a O'Reilly |b O'Reilly Online Learning: Academic/Public Library Edition | ||
| 650 | 0 | |a Marketing |x Management. | |
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| 650 | 6 | |a Planification stratégique |x Gestion. | |
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| 650 | 7 | |a BUSINESS & ECONOMICS |x Distribution. |2 bisacsh | |
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| 650 | 7 | |a Strategic planning |x Management. |2 fast |0 (OCoLC)fst01134389 | |
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