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|a Thomas, Wayne M.
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|a The sales manager's success manual /
|c Wayne M. Thomas.
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|a New York :
|b AMACOM,
|c ©2008.
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|a 1 online resource (xii, 228 pages) :
|b illustrations
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|a text
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|a Includes bibliographical references (pages 213-220) and index.
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|a PART I. TAKING YOUR TEAM TO MARKET. Going to market: leadership and responsibility -- The sales force -- Sales environment -- Sales control and policies -- Channels -- Product/market match -- Competition -- The customer -- The market -- PART II. PERSONAL COACHING. Facts-in-the-Future (tm) -- The truth about statistics, or why you need a BS (bad statistics) filter -- The gullibility factor -- Intuition -- How much information is enough? -- Mind games -- Walk a mile in the CFO's shoes -- The brain of a sales manager -- Evolution in sales management -- The CEO and sales force success -- Perception sticks like glue -- FAQs: frequently asked questions -- Notes -- Bibliography -- Index.
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|a The book shows readers how to: hire the best sales force; foresee potential surprises; help reps make better decisions; save time and resources; target accurately for better results; and, work with the CEO and the rest of the company.
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|a Print version record.
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|a English.
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|a O'Reilly
|b O'Reilly Online Learning: Academic/Public Library Edition
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650 |
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|a Sales management.
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|a Selling.
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6 |
|a Ventes
|x Gestion.
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|a Vente.
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|a selling.
|2 aat
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|a BUSINESS & ECONOMICS
|x Sales & Selling
|x Management.
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|a Sales management
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|a Selling
|2 fast
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|i Print version:
|a Thomas, Wayne M.
|t Sales manager's success manual.
|d New York : AMACOM, ©2008
|z 9780814480502
|z 0814480500
|w (DLC) 2007021977
|w (OCoLC)137244749
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856 |
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|u https://learning.oreilly.com/library/view/~/9780814480502/?ar
|z Texto completo (Requiere registro previo con correo institucional)
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