Cargando…
The power of mobility : how your business can compete and win in the next technology revolution /
"From a business perspective, a new technology can introduce radical changes - changes so dramatic that they fundamentally change the nature of the business, the nature of the product, and the reasons why customers buy the product. When this happens, the rules of competition change. It is happe...
| Clasificación: | Libro Electrónico |
|---|---|
| Autor principal: | |
| Formato: | Electrónico eBook |
| Idioma: | Inglés |
| Publicado: |
Hoboken, N.J. :
John Wiley & Sons,
©2007.
|
| Temas: | |
| Acceso en línea: | Texto completo (Requiere registro previo con correo institucional) |
MARC
| LEADER | 00000cam a2200000 a 4500 | ||
|---|---|---|---|
| 001 | OR_ocn173657179 | ||
| 003 | OCoLC | ||
| 005 | 20231017213018.0 | ||
| 006 | m o d | ||
| 007 | cr cnu---unuuu | ||
| 008 | 071004s2007 njua ob 001 0 eng d | ||
| 040 | |a N$T |b eng |e pn |c N$T |d YDXCP |d OCLCQ |d IDEBK |d E7B |d OCLCQ |d UMI |d TXJ |d CEF |d NHM |d OCLCQ |d UKWOH |d OCLCQ |d NLGGC |d EBLCP |d NRU |d DEBSZ |d UKDOC |d DG1 |d OCLCQ |d OCLCO |d OCLCQ |d DEBBG |d DG1 |d LIP |d OCLCQ |d MERUC |d OCLCQ |d OCLCF |d OCLCQ |d U3W |d OCLCQ |d UKAHL |d OCLCO |d OCLCQ |d OCLCO |d OCLCQ |d OCLCO | ||
| 019 | |a 183318358 |a 212411432 |a 476092261 |a 647763187 |a 663423702 |a 814504427 |a 992931374 | ||
| 020 | |a 9781119197492 |q (electronic bk.) | ||
| 020 | |a 111919749X |q (electronic bk.) | ||
| 020 | |a 9780470195444 |q (electronic bk.) | ||
| 020 | |a 0470195444 |q (electronic bk.) | ||
| 020 | |a 1280957212 | ||
| 020 | |a 9781280957215 | ||
| 020 | |z 9780470171288 |q (cloth) | ||
| 020 | |z 0470171286 |q (cloth) | ||
| 029 | 1 | |a AU@ |b 000048752203 | |
| 029 | 1 | |a AU@ |b 000055617729 | |
| 029 | 1 | |a AU@ |b 000066431453 | |
| 029 | 1 | |a AU@ |b 000066526282 | |
| 029 | 1 | |a AU@ |b 000067092009 | |
| 029 | 1 | |a CHBIS |b 006149467 | |
| 029 | 1 | |a CHNEW |b 000929937 | |
| 029 | 1 | |a CHVBK |b 480102805 | |
| 029 | 1 | |a DEBBG |b BV043386521 | |
| 029 | 1 | |a DEBSZ |b 396138721 | |
| 029 | 1 | |a DEBSZ |b 484937286 | |
| 029 | 1 | |a GBVCP |b 802352448 | |
| 029 | 1 | |a NLGGC |b 316183709 | |
| 029 | 1 | |a NZ1 |b 13068992 | |
| 035 | |a (OCoLC)173657179 |z (OCoLC)183318358 |z (OCoLC)212411432 |z (OCoLC)476092261 |z (OCoLC)647763187 |z (OCoLC)663423702 |z (OCoLC)814504427 |z (OCoLC)992931374 | ||
| 050 | 4 | |a HD45 |b .M379 2007eb | |
| 072 | 7 | |a BUS |x 043050 |2 bisacsh | |
| 072 | 7 | |a BUS |x 043040 |2 bisacsh | |
| 072 | 7 | |a BUS |x 040000 |2 bisacsh | |
| 072 | 7 | |a BUS |x 043010 |2 bisacsh | |
| 072 | 7 | |a BUS |x 090010 |2 bisacsh | |
| 072 | 7 | |a KM |2 bicssc | |
| 082 | 0 | 4 | |a 658.8/72 |2 22 |
| 049 | |a UAMI | ||
| 100 | 1 | |a McGuire, Russell, |d 1964- | |
| 245 | 1 | 4 | |a The power of mobility : |b how your business can compete and win in the next technology revolution / |c Russell McGuire. |
| 260 | |a Hoboken, N.J. : |b John Wiley & Sons, |c ©2007. | ||
| 300 | |a 1 online resource (xxiii, 232 pages) : |b illustrations | ||
| 336 | |a text |b txt |2 rdacontent | ||
| 337 | |a computer |b c |2 rdamedia | ||
| 338 | |a online resource |b cr |2 rdacarrier | ||
| 504 | |a Includes bibliographical references and index. | ||
| 505 | 0 | |a The mobility age -- Technology sets the stage -- Redefining communications -- The law of mobility signals transformation -- What power? -- Seven steps to the power of mobility -- Introducing the seven steps -- Digitize -- Connect -- Evaluate -- Limit -- Position -- Protect -- Learn from your customers -- Conclusion: go capture the power! | |
| 520 | 1 | |a "From a business perspective, a new technology can introduce radical changes - changes so dramatic that they fundamentally change the nature of the business, the nature of the product, and the reasons why customers buy the product. When this happens, the rules of competition change. It is happening now: the Age of Mobility is upon us. The Power of Mobility shows you how to look forward, envision the Power of Mobility in your business, and implement the steps required to turn vision into reality. Russell McGuire, one of the telecom industry's leading strategists, details the specific actions you must take to deliver the tremendous value that mobility adds - and win customers' hearts and wallets. He presents a powerful framework for capturing the Power of Mobility: the Seven Steps. If you can Digitize, Connect, Evaluate, Limit, Position, Protect, and Learn, you will capture the Power of Mobility in your products, your services, and your processes. He further clarifies the power of the Seven Steps with illustrative case studies of seven companies that have successfully implemented this framework and redefined the rules of competition in their industries."--Jacket | |
| 588 | 0 | |a Print version record. | |
| 590 | |a O'Reilly |b O'Reilly Online Learning: Academic/Public Library Edition | ||
| 650 | 0 | |a Business enterprises |x Technological innovations. | |
| 650 | 0 | |a Business enterprises |x Computer networks |x Management. | |
| 650 | 0 | |a Mobile communication systems |x Management. | |
| 650 | 0 | |a Business planning. | |
| 650 | 6 | |a Entreprises |x Innovations. | |
| 650 | 6 | |a Entreprises |x Réseaux d'ordinateurs |x Gestion. | |
| 650 | 6 | |a Radiocommunications mobiles |x Gestion. | |
| 650 | 7 | |a BUSINESS & ECONOMICS |x Marketing |x Telemarketing. |2 bisacsh | |
| 650 | 7 | |a BUSINESS & ECONOMICS |x Marketing |x Multilevel. |2 bisacsh | |
| 650 | 7 | |a BUSINESS & ECONOMICS |x Mail Order. |2 bisacsh | |
| 650 | 7 | |a BUSINESS & ECONOMICS |x Marketing |x Direct. |2 bisacsh | |
| 650 | 7 | |a BUSINESS & ECONOMICS |x E-Commerce |x Internet Marketing. |2 bisacsh | |
| 650 | 7 | |a Business enterprises |x Computer networks |x Management |2 fast | |
| 650 | 7 | |a Business enterprises |x Technological innovations |2 fast | |
| 650 | 7 | |a Business planning |2 fast | |
| 776 | 0 | 8 | |i Print version: |a McGuire, Russell, 1964- |t Power of mobility. |d Hoboken, N.J. : John Wiley & Sons, ©2007 |z 9780470171288 |z 0470171286 |w (DLC) 2007018193 |w (OCoLC)123955220 |
| 856 | 4 | 0 | |u https://learning.oreilly.com/library/view/~/9780470171288/?ar |z Texto completo (Requiere registro previo con correo institucional) |
| 938 | |a 123Library |b 123L |n 7613 | ||
| 938 | |a Askews and Holts Library Services |b ASKH |n AH3912909 | ||
| 938 | |a EBL - Ebook Library |b EBLB |n EBL309802 | ||
| 938 | |a ebrary |b EBRY |n ebr10296272 | ||
| 938 | |a EBSCOhost |b EBSC |n 205013 | ||
| 938 | |a ProQuest MyiLibrary Digital eBook Collection |b IDEB |n 95721 | ||
| 938 | |a YBP Library Services |b YANK |n 2712084 | ||
| 938 | |a YBP Library Services |b YANK |n 12624590 | ||
| 994 | |a 92 |b IZTAP | ||