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The myths of innovation /

"In The Myths of Innovation, author Scott Berkun takes a careful look at innovation history, including the software and Internet ages, to reveal how ideas truly become successful innovations - truths that you can apply to today's challenges." "Using dozens of examples from the hi...

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Detalles Bibliográficos
Clasificación:Libro Electrónico
Autor principal: Berkun, Scott
Formato: Electrónico eBook
Idioma:Inglés
Publicado: Sebastopol : O'Reilly, 2007.
Temas:
Acceso en línea:Texto completo (Requiere registro previo con correo institucional)
Tabla de Contenidos:
  • Ch. 1. The myth of epiphany
  • Ch. 2. We understand the history of innovation
  • Ch. 3. There is a method for innovation
  • Ch. 4. People love new ideas
  • Ch. 5. The lone inventor
  • Ch. 6. Good ideas are hard to find
  • Ch. 7. Your boss knows more about innovation than you
  • Ch. 8. The best ideas win
  • Ch. 9. Problems and solutions
  • Ch. 10. Innovation is always good
  • App. Research and recommendations.