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Interactive television production /

Interactive Television Production is essential reading for all broadcasting and new media professionals - whether in production, marketing, technology, business or management. It will also be of interest to media students and anyone looking to get an insight into the future of television production....

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Detalles Bibliográficos
Clasificación:Libro Electrónico
Autor principal: Gawlinski, Mark
Formato: Electrónico eBook
Idioma:Inglés
Publicado: Oxford : Focal Press, 2003.
Temas:
Acceso en línea:Texto completo (Requiere registro previo con correo institucional)

MARC

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245 1 0 |a Interactive television production /  |c Mark Gawlinski. 
260 |a Oxford :  |b Focal Press,  |c 2003. 
300 |a 1 online resource (x, 273 pages) :  |b illustrations (chiefly color) 
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504 |a Includes lists of web sites, bibliographical references and index. 
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505 0 |a Front Cover; Interactive Television Production; Copyright Page; Contents; This book; Acknowledgements; Chapter 1. What is interactive television?; Chapter 2. The technology; Chapter 3. Making money; Chapter 4. Production; Chapter 5. Usability and design; Chapter 6. The future; Interactive television glossary; Sources; Index. 
520 |a Interactive Television Production is essential reading for all broadcasting and new media professionals - whether in production, marketing, technology, business or management. It will also be of interest to media students and anyone looking to get an insight into the future of television production. It provides a practical, step-by-step guide to the processes and issues involved in taking an interactive television idea through to being an operational service - based on the knowledge and experience of leading interactive television producers. This book can be used as a quick-and-easy reference. 
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650 7 |a Televisão interativa.  |2 larpcal 
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