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Tricks of the podcasting masters /
Anyone who has ever wanted to be on the radio can be now, thanks to podcasting. For a ridiculously small investment, podcasting lets ordinary people create their own broadcasts and distribute those broadcasts over the Internet. Additionally, podcasting offers a tool for businesses, which can provide...
| Clasificación: | Libro Electrónico |
|---|---|
| Autor principal: | |
| Otros Autores: | |
| Formato: | Electrónico eBook |
| Idioma: | Inglés |
| Publicado: |
Indianapolis, Ind. :
Que,
©2006.
|
| Temas: | |
| Acceso en línea: | Texto completo (Requiere registro previo con correo institucional) |
Tabla de Contenidos:
- Cover
- TOC36;Table of Contents
- Introduction
- Part I58; Laying Your Foundation
- CH36;1 A Brief History of Podcasting
- Independent Podcaster Resources
- iTunes Enters the Playing Field
- David Versus Goliath63;
- CH36;2 What the Pros Are Doing
- Popular Podcasts
- Podfading
- CH36;3 Podcast Genres
- Audioblogs
- Comedy Casts8212;Shock Jocks44; Skits44; Standup
- Couple Casts
- Educational
- Gaming
- Godcasts58; Religious and Spiritual Podcasts
- The Interview Cast
- Music
- News
- Politics
- Radio Dramas
- Q45;Podders
- Sci45;Fi
- Sex
- Sports
- Tech Podcasts
- The Written Word
- Others Genres
- CH36;4 Finding Your Passion
- Why Passion Matters
- Passion Pitfalls
- Why We Podcast
- Part II58; Refining Your Podcast and Your Skills
- CH36;5 Getting Started
- Choosing a Title
- Your Intro
- CH36;6 Your 8220;Script8221;
- Preparation
- Outline or Free Form
- Editing Versus Live
- Time Limits
- Swearing
- CH36;7 The Art of the Interview
- Finding Guests
- Prep Work for Live Interviews
- Using Skype and Other VoIP Services
- Double45;Enders
- Face45;to45;Face Interviews
- Time45;Shifted Interviews
- Interview Flow
- CH36;8 Music8212;Issues and Sources
- Licensing Madness
- Free Music Services
- Local Indie Music
- Playing Your Own Music
- CH36;9 The Audible Written Word
- What Writing Is Podcasted
- Copyright Concerns
- Does Giving Your Work Away Increase Sales63;
- Concern for Production Value
- Addressing the Written Word
- CH36;10 The Great Editing Debate
- Why You Should Edit
- Why You Shouldn8217;t Edit
- Listen Before You Upload
- CH36;11 Keeping the Podcast Consistent
- Maintaining a Consistent Release Schedule
- Keeping the Format Consistent
- Consistent Volume Levels
- CH36;12 You8217;re Nothing Without Your Audience
- Using Forums to Interact with Listeners
- Soliciting Listener Feedback
- Incorporating Your Audience
- Your Show Notes Are Your Podcast8217;s Map
- Part III58; Marketing and Promotion
- CH36;13 Using Your Site as a Marketing Tool
- Your Choices
- You44; the Producer
- CH36;14 Using Promos to Hype Your Podcast
- Why Promos Are Necessary
- CH36;15 Getting the Word Out
- When to Promote
- Voting Sites
- Podcast Networks
- Community Building
- Podcasting Directories
- CH36;16 How to Find Newbie Listeners
- Contacting Local Media
- Press Releases
- Online Message Boards and Forums
- craigslist and Other Boards
- Guerilla Marketing Tricks
- CH36;17 Business Planning
- Balancing the Costs
- Personal Podcasts
- Corporate and Small Business Podcasts
- CH36;18 Generating Revenue
- Tracking Stats and Getting Listener Info
- Creating a Media Kit
- Advertising and Sponsorship
- Joining Affiliate Programs
- Selling Swag
- Tip Jar
- Premium Feeds
- Unique and Interesting Methods
- CH36;19 Podcasting as a Marketing Tool
- Business in General
- Movies44; TV44; and Radio
- Churches and Nonprofits
- Education
- Nongovernmental Organizations
- Government Agencies
- Where to Go from Here
- Appendices
- A58; Micropho.