China's new culture of cool : understanding the world's fastest-growing market /

"Authors LiAnne Yu, Cynthia Chan, and Christopher Ireland bring their collective experience and perspective to this illustrated analysis of the world's fastest-growing market. Focusing on four fundamental aspects of the consumer Chinese lifestyle - food, style, home life, and mobility - th...

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Detalles Bibliográficos
Clasificación:Libro Electrónico
Autor principal: Yu, LiAnne
Otros Autores: Chan, Cynthia, Ireland, Christopher
Formato: Electrónico eBook
Idioma:Inglés
Publicado: Berkeley, Calif. : New Riders, ©2007.
Colección:Voices that matter.
Temas:
Since 2000
Consumers > China.
Business enterprises, Foreign > China.
Investments, Foreign > China.
Popular culture > China.
Entreprises étrangères > Chine.
Investissements étrangers > Chine.
Culture populaire > Chine.
SOCIAL SCIENCE > Anthropology > Cultural.
POLITICAL SCIENCE > Public Policy > Cultural Policy.
SOCIAL SCIENCE > Popular Culture.
Business enterprises, Foreign
Commerce
Consumers
Economic history
Investments, Foreign
Popular culture
Social conditions
China > Commerce.
China > Economic conditions > 2000-
China > Social conditions > 2000-
Chine > Conditions économiques > 2000-
Chine > Conditions sociales > 2000-
China
Acceso en línea:Texto completo (Requiere registro previo con correo institucional)
Tabla de Contenidos:
  • A generation of early adopters
  • The power in the middle
  • The new faces of young China
  • Yi Shi Zhu Xing
  • Yi (style)
  • Shi (food)
  • Zhu (living)
  • Xing (mobility)
  • Future present.

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