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Hot-wiring your creative process : strategies for print and new media designers /

Creative processes are a dime a dozen; it's the strategies, tools, habits, and paradigms behind them that get the job done. By focusing on these elements, veteran author Curt Cloninger shows readers how they can inject a big dose of creativity into just about every step of any design project. F...

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Detalles Bibliográficos
Clasificación:Libro Electrónico
Autor principal: Cloninger, Curt, 1969-
Formato: Electrónico eBook
Idioma:Inglés
Publicado: Berkeley, Calif. : New Riders, 2006.
Temas:
Acceso en línea:Texto completo (Requiere registro previo con correo institucional)

MARC

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245 1 0 |a Hot-wiring your creative process :  |b strategies for print and new media designers /  |c by Curt Cloninger. 
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504 |a Includes bibliographical references and index. 
505 0 |a Cover -- TOC36;Contents -- Introduction58; What This Book Is and Is Not About -- What39;s So Great About This Book63; -- How to Use This Book -- CH36;1 A Process Primer -- A Brief Guide to the Creative Process -- Variations on the Creative Process -- Strengths and Weaknesses of the Creative Process -- CH36;2 Basic Creative Wisdom -- Believe in Your Creative Powers -- Don39;t Wait Around for 34;Eureka33;34; -- Overvalue the Conceptual -- Visit the 34;Zone34; but Don39;t Live There -- CH36;3 Four Ways to Bypass Inertia -- Exploratory Sketching -- Time45;Limited Designing -- Interview58; Stefan Sagmeister -- Scope Plumbing -- Oblique Strategizing -- Don39;t Knock It Till You Try It -- CH36;4 Mining Art and Design History -- Look to Design History -- Look Beyond Design History -- Two Ways to Mine58; Forms and Concepts -- Know Why and Internalize -- CH36;5 Varying Degrees of Derivation -- Be Less Derivative -- Be Hyper45;Derivative -- Hypothetical41; Frequently Asked Questions -- CH36;6 How I Stopped Worrying and Learned to Love the Edit -- Debunking the Myth of 34;Scratch34; -- Designer as Editor -- Brainstorming58; Expand and Contract -- The Proof Is in the Product -- CH36;7 Software and Systems -- Generative Software -- Interview58; Joshua Davis -- Grid Systems -- Nonstandard [Ab]Use of Standard Software -- The Art of Design -- CH36;8 Maintaining a Personal Design Playground -- Playground Rules -- Playground Advantages -- Playground Interview58; Dustin Hostetler of upsod46;com -- Playground Gallery -- Willful Superfluity -- CH36;9 The Five Realms of Design -- The Realm of Media Constraints -- The Realm of Audience Needs -- The Realm of Client Needs -- Interview58; Clement Mok -- The Realm of Professional Ethics -- The Realm of Aesthetics -- Balancing the Five Realms -- CH36;10 Balance Forms and Reconcile paradigms -- Balance Formal Elements -- Reconcile Opposing Paradigms -- Interview58; Zak Kyes -- Interview58; Milton Glaser -- The Human Element58; You -- CH36;Conclusion58; Tag46; You39;re It -- Exercises -- Time45;Limited Exercises -- Style and Genre Exercises -- Perspective Exercises -- Conceptual Exercises -- Selected Resources -- Credits -- IDX36;Index -- A -- B -- C -- D -- E -- F -- G -- H -- I -- J -- K -- L -- M -- N -- O -- P -- Q -- R -- S -- T -- U -- V -- W -- X -- Y -- Z -- Last Page. 
520 |a Creative processes are a dime a dozen; it's the strategies, tools, habits, and paradigms behind them that get the job done. By focusing on these elements, veteran author Curt Cloninger shows readers how they can inject a big dose of creativity into just about every step of any design project. Filled with beautiful full-color examples, the book provides a plethora of strategies, tools, templates, and practices that readers can apply to their own work. As readers make their way through the book's four major sections, they're given a grab bag of tricks to get their creative juices flowing. 
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