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Innovate or perish : managing the enduring technology company in the global market /

Praise for Innovate or Perish Managing the Enduring Technology Company in the Global Market. ''Successful innovation calls for negotiating value-creating, sustainable agreements across various forms of IP, technologies, companies, and even industries and countries.

Detalles Bibliográficos
Clasificación:Libro Electrónico
Otros Autores: Kahn, Edward (Edward A.)
Formato: Electrónico eBook
Idioma:Inglés
Publicado: Hoboken, N.J. : Wiley, ©2007.
Temas:
Acceso en línea:Texto completo (Requiere registro previo con correo institucional)

MARC

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245 0 0 |a Innovate or perish :  |b managing the enduring technology company in the global market /  |c [edited by] Edward Kahn. 
260 |a Hoboken, N.J. :  |b Wiley,  |c ©2007. 
300 |a 1 online resource (xxxi, 303 pages) :  |b illustrations 
336 |a text  |b txt  |2 rdacontent 
337 |a computer  |b c  |2 rdamedia 
338 |a online resource  |b cr  |2 rdacarrier 
504 |a Includes bibliographical references and index. 
505 0 |a The polymath CEO : enlightened leadership for the enduring technology company / Edward Kahn -- The IP toolkit : maximizing business value from intellectual property / Edmund Walsh -- Harvesting new intellectual assets : the role of business method patents and trade secrets in strategic IP management / Karl Jorda and Wayne Jaeschke -- Giants can be nimble : the SBC story / Abha Divine -- Innovation asset portfolio : the intellectual property muse gets an MBA / Damon Matteo -- Innovation strategy : the essential ingredient / Mike Kayat -- Maximizing innovation teams : the internal and external connection network / Carsten Wittrup -- Road-mapping disruptive technical threats and opportunities in complex, technology-based sub-systems : the SAILS methodology / Bruce Vojak and Frank Chambers -- Open for business : the air products and chemicals story / John Tao and Vincent Magnotta -- Developing growth strategies using intellectual assets and strategic alliances / Dennis McCullough -- Innovation and the bio-pharmaceutical industry : crisis or crossroads? / Ronald Lindsay -- Building companies on not-so-fertile soil / Teri Willey. 
520 |a Praise for Innovate or Perish Managing the Enduring Technology Company in the Global Market. ''Successful innovation calls for negotiating value-creating, sustainable agreements across various forms of IP, technologies, companies, and even industries and countries. 
588 0 |a Print version record. 
590 |a O'Reilly  |b O'Reilly Online Learning: Academic/Public Library Edition 
650 0 |a Intellectual capital  |x Management. 
650 0 |a Intellectual property  |x Management. 
650 0 |a Technological innovations  |x Management. 
650 6 |a Capital intellectuel  |x Gestion. 
650 6 |a Propriété intellectuelle  |x Gestion. 
650 6 |a Innovations  |x Gestion. 
650 7 |a BUSINESS & ECONOMICS  |x Information Management.  |2 bisacsh 
650 7 |a BUSINESS & ECONOMICS  |x Knowledge Capital.  |2 bisacsh 
650 7 |a Intellectual capital  |x Management.  |2 fast  |0 (OCoLC)fst00975763 
650 7 |a Technological innovations  |x Management.  |2 fast  |0 (OCoLC)fst01145035 
700 1 |a Kahn, Edward  |q (Edward A.) 
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